Job Description

Job Title

Consumer Marketing Manager

Company Introduction

130여년 ì „ 네덜란드에서 시작된 필립스는 헬스 테크놀로지 분야 ì„ ë„ 기업으로, 사람들이 더욱 건강한 삶과 웰빙(well-being)을 영위하도록 건강한 생활에서부터 질병의 예방, 조기 진단, 치료 ê³¼ì • 내 관리에 이르는 헬스케어 ì „ ê³¼ì •(Health Continuum)에서 ì „ë°©ìœ„ì  솔루션을 ì œê³µí•˜ê³ ìžˆìŠµë‹ˆë‹¤. 특히, ì„ ì§„ ê¸°ìˆ ë ¥ì— 임상 및 소비자 분야에서 쌓은 인사이트를 더해 í†µí•©ì ì¸ 솔루션을 ì œì‹œí•˜ëŠ”ë° ì£¼ë ¥í•˜ê³ ìžˆìŠµë‹ˆë‹¤.

필립스코리아는 1976년 한국 법인을 설립한 후, 지난 40년간 한국 소비자에게 의미 있는 í˜ì‹ ì„ ì œê³µí•˜ê³ ì‚¶ì˜ 질을 향상시키며 지속 가능한 사회를 ë§Œë“¤ê³ ìž ë…¸ë ¥í•´ 왔습니다.

필립스코리아는 Diagnosis & Treatment(영상 진단 및 치료), Connected Care(환자 모니터링/분석 및 수면 호흡기 질환 케어), Personal Health(남성 그루밍, 뷰티, 구강건강 및 육아용 솔루션) 시장을 ì„ ë„í•˜ê³ ìžˆìŠµë‹ˆë‹¤.

• Philips 채용 ì •ë³´

• Philips - Better care for more people
• Why work at Philips?

• Business: Personal Health, Consumer Marketing

• Position title: Consumer Marketing Manager

• Location: Seoul, Korea

In this role, reporting to the Personal Health Consumer Marketing Lead, you will lead category business and drive data-driven, consumer-centric marketing strategies to deliver target P&L.
You will collaborate closely with global, regional, and cross-functional teams to execute holistic marketing plans and strengthen portfolio performance.
This position offers the opportunity to deepen strategic thinking, leverage consumer insights, and enhance end-to-end marketing and business impact.

You are responsible for:

1. Manage business

• Develop long-term and short-term business objective and strategy in line with global direction.

• Manage financial goals and P&L including sales target, budget, profits and lead business forecasting yearly/ quarterly basis.

• Translates the product roadmap into concrete product specifications for a small product range with known functionality and existing technologies.

• Design and optimize category/ product portfolio through analyzing business performance and identifying market dynamics, consumer behaviors, and insights.

• Identify key business drivers and steer the course to build business.

• Deliver operational excellence collaborating with cross functional team.

2. Define consumer insights

• Conduct consumer researches to gain consumer insights and evaluate ideas and assets for steering strategy and marketing plans.

3. Develop marketing communication strategy and plan, and execute.

• Develop consumer communication strategy for the category.

• Develop integrated marketing communication plans and execute working with internal and external partners such as Creative agency, Media agency, PR agency, etc.

4. Deliver effective internal communication

• Cooperates with Business Development Manager/Director and Product Managers from global side, who are responsible for global product portfolio and MarCom, and ensure global partners to obtain the agreement on local team’s business strategy/ new product launching plans.

• Effectively communicate with cross functional team.

Qualifications & Requirements:

• Bachelor's degree or above and +10 years of professional experience in marketing
• Knowledge and understanding of B2C business model, retail channel and consumer communication
• Strong leadership skills
• Strategic thinking
• FMCG experience
• AI related skills and experience preferred
• Excellent written and verbal communication skills in both Korean and English
• Excellent Communication skill & stakeholder management skill

How we work together:

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the company’s facilities.
Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips:
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business
• Discover our rich and exciting history
• Learn more about our purpose

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here

Application Process:
Application -> Pre-screening call -> 1st Interview -> 2nd Interview -> Additional Interview(if any) -> Offer
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More Information:
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