Key Responsibilities
Consumer Engagement Support
· Assist in the deployment of engagement toolboxes based on the brand strategy to enhance the IQOS consumer experience.
· Help ensure brand consistency across events and touchpoints in collaboration with internal teams.
· Support the preparation of branded content for offline and online channels to deliver a smooth, cohesive omnichannel journey.
Event & Activation Assistance
· Assist in organizing and coordinating events, activations, and product experiences.
· Support the setup, execution, and on-ground operations of events to ensure a positive consumer experience.
· Assist in monitoring the quality of execution and share feedback for continuous improvement.
Cross-Functional Coordination
· Collaborate with internal teams (e.g., marketing, sales, digital) to support consumer engagement activities.
· Communicate event needs, timelines, and deliverables with relevant stakeholders as directed by senior team members.
Consumer Journey Support
· Help ensure smooth transitions between offline and online engagement channels.
· Support the collection of consumer feedback and insights to contribute to improving the engagement journey.
Reporting Assistance
· Assist in tracking engagement activities and summarizing basic performance indicators.
· Support in compiling event reports, consumer feedback, and engagement learnings.
Accountabilities
· Support the execution of engagement programs.
· Assist with program logistics and planning tasks.
· Contribute to delivering high-quality consumer experiences.
· Coordinate with external partners when required, under supervision.
· Provide basic reporting and documentation.
Education
· Bachelor’s degree in Marketing, Business, Communications, or a related field.
Experience
· 1-2 years of experience in FMCG, HoReCa, events, brand activations, or customer-facing roles (internships included).
Skills
· Good organizational and time-management skills.
· Strong communication skills (English & Arabic).
· Creative thinker with problem-solving abilities.
· Ability to work in a fast-paced environment and support multiple projects.
Attributes
· High attention to detail.
· Collaborative team player with strong interpersonal skills.
· Flexible, adaptable, and eager to learn.
· Proactive and enthusiastic about consumer experience and brand engagement.
At Tawzef, we offer a multitude of HR services for businesses in Egypt and the GCC by focusing on quality and time of delivery. We provide companies with human resources management services such as, recruitment, outsourcing, HR consultancy and psychometric assessments.
Local recruitment
Tawzef offers diverse recruitment solutions, including sourcing, headhunting, screening, and candidate interview processes.
we also organize interviews for companies.
Overseas recruitment
Tawzef is a licensed overseas recruitment company. hire all levels of employees (white and blue collars).
our execution team takes on the responsibility of handling all aspects of all process.
Staff outsourcing
Tawzef provides various outsourcing services including manpower by hosting a client's employees all contracts payroll, Tawzef's insurance, and labor relation.
Pre-Hiring Assessments
Business use psychometric assessments to analyze potential hires' personalities. these assessments bring a scientific approach to the evaluation process, to increase employee retention and productivity for new hires. and reduce costs and turnover.
HR Consultancy
Tawzef's consulting team creates HR structure and corporate strategy for small and medium enterprises.
we assess companies to analyze the current performance and build human resources management system.
