dentsu

Connection Planner

dentsu  •  Jakarta, ID (Onsite)  •  4 days ago
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Job Description

Many media roles focus on channel execution.
This role focuses on how everything connects.

At dentsu, Connection Planning sits at the intersection of Media, Creative, CXM, and Performance; designing how brands show up as one connected experience across channels, not isolated campaigns. You won’t just plan channels. You’ll shape how audiences move, how touchpoints connect, and how media drives real business outcomes. You’ll work across digital, social, performance, and offline, collaborating with Media, Creative, and CXM teams to build full-funnel, integrated strategies.

This is strong exposure for planners who want to move into broader strategy, communications planning, or client leadership roles.

About Dentsu

Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan.

With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands; Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.

www.dentsu.com

Key Responsibilities

  • Develop integrated media strategies that connect paid, owned, and earned channels across the full funnel.
  • Translate briefs into clear channel roles, audience flows, and connection frameworks, not just platform selections.
  • Build structured media plans across digital and offline touchpoints, ensuring cohesion and consistency.
  • Work closely with performance teams (Meta, Google, TikTok, programmatic) to align strategy with execution.
  • Analyze campaign and audience data to refine plans and strengthen cross-channel effectiveness.
  • Present recommendations with clarity, explaining not just what to do, but why it works
  • Collaborate with internal teams (creative, CXM, media) to ensure ideas translate into connected execution.

A Bit About You

  • At least 2 years of experience in media/digital planning.
  • Strong understanding of digital platforms (Meta, Google, TikTok) and how they contribute across the funnel.
  • Exposure to integrated planning (beyond single-channel execution).
  • Able to connect data, audience insight, and channel roles into clear strategic thinking.
  • Comfortable working with data and turning it into actionable recommendations.
  • Strong communication skills; able to present ideas and influence stakeholders.
  • Curious, structured, and able to manage multiple workstreams.

Dentsu Values
Will live the dentsu 8 Ways at all times: We Dream Loud, We Inspire Change, We Team Without Limits, We All Lead, We Make It Real, We Climb High, We Choose Excitement, We Are A Force For Good

Inclusion and Diversity
We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about.

So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

Keeping connected

Please visit our website to find out more and connect with us on social.

www.dentsu.com

*Please include an updated CV in your application.

**We regret that only short-listed candidates will be notified.

Location:

Jakarta

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

dentsu

About dentsu

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Industry
Marketing & Advertising
Company Size
10,000+ employees
Headquarters
Tokyo, JP
Year Founded
Unknown
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