Job Description

Sales and Commercial Performance

• Prepare and participate in the preparation of sales budgets
• Maximize sales and profitability of the concept
• Maximize productivity targets (sales per sq.ft, ATV, Conversion etc.)
• Formulate and implement retail strategies and procedures in discussion with the Territory Head and Concept Heads
• Control costs within budgetary guidelines
• Identify internal and external commercial opportunities
• Ensure effective Stock and Space Management
• Conduct SWOT review to analyze the customer profile
• Provide monthly feedback on competitor and event activities
• Suggest improvements based on benchmark practices

Inventory Management & Stock Distribution

• Ensure effective Inventory and Warehouse management for the concept in the territory ( order management, stock consolidation, movement and transfer, optimum stock utilization, stock return and shrinkage)
• Review and analyze stock and sales reports monitoring over and under stocks , implementing corrective action to be taken
• Review and effectively deal with fast / slow lines, new ranges and end of ranges and implement necessary action
• Ensure pricing of merchandise as per norms and matrix format
• Provision of monthly feedback to Concept on sales, stock positions and product feedback

Business Management & Development

• Strategize and seek opportunity for concept expansion in the territory- Properties
• Manage roll-out of new projects and time bound implementation of projects
• Research and look for good property and locations
• Understand Territory dynamics (demographics, consumer behavior, market understanding etc.)

Operational Standards and Management

• Prepare Territory operating plan (new store, seasonal and store) and ensure effective implementation
• Ensure all the stores are in compliance with the store operating and customer service standards
• Ensure all the stores are in compliance with the company policy on employment and state laws, health and safety standards
• Ensure all the stores portrays the company image in all aspects of personal presentation and adheres to the company dress code as laid out by the Company
• Ensure all store sales, promotions are planned effectively, executed and promptly and maintained professionally

People Management

• Manage and support in team recruitment
• Conduct staff welfare activities (housing and transport)
• Ensure that all new recruits understand their job and inducted well within the company
• Assist Area retail manager in grievance handling and disciplinary actions
• Ensure skill development of showroom staffs through Learning & Development
• Monitor and appraise the performance of retail staffs in coordination with area retail managers and developing individual career plans.
• Set KRA's for direct reports and conduct performance appraisal
• Oversee staff deployment and drive motivation levels of the direct reportees