Minor International

Complex Digital Marketing Manager - F&B

Minor International  •  Bangkok, TH (Onsite)  •  12 days ago
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Job Description

A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world’s most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.

The Complex Digital Marketing Manager – F&B is responsible for leading the digital marketing strategy across multiple luxury hotel F&B outlets within the assigned complex. The role focuses on elevating brand storytelling, driving high-value dining revenue, and positioning Anantara’s F&B experiences as premium lifestyle destinations.

Qualifications

  • Minimum 5–8 years of experience in digital marketing, preferably within luxury hospitality, F&B, or premium lifestyle brands.
  • Strong experience in luxury brand storytelling and high-end customer engagement.
  • Proven track record in managing multi-outlet or complex-level marketing campaigns.
  • Experience in CRM, guest segmentation, and loyalty marketing strategies.
  • Strong understanding of luxury consumer behavior and dining experience positioning
  • Strong analytical skills with ability to translate data into business insights

Additional Information

Complex role for Anantara Riverside Bangkok Resort and Avani+ Riverside Bangkok Hotel.

Minor International

About Minor International

Minor International (MINT) is a global company focused on two core businesses: hospitality and restaurants. MINT is a hotel owner, operator and investor with a portfolio of over 550 hotels under the Anantara, Avani, Oaks, Tivoli, NH Collection, NH, nhow, Elewana, Marriott, Four Seasons, St. Regis and Radisson Blu brands in 57 countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and the Americas. MINT is also one of Asia’s largest restaurant companies with over 2,600 outlets system-wide in 24 countries under The Pizza Company, The Coffee Club, Riverside, Benihana, Thai Express, Bonchon, Swensen’s, Sizzler, Dairy Queen, Burger King, Coffee Journey and GAGA brands, as well as over 1,000 further outlets held through MINT’s strategic alliances (i.e. S&P and BreadTalk).

Industry
Travel & Hospitality
Company Size
5,001-10,000 employees
Headquarters
Klongtoey , TH
Year Founded
1978
Website
minor.com
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