Job Description

FMCG Jobs are delighted to be partnering with a leading Peterborough bases, wholesale business as they continue to scale. We’re on the lookout for a Commercial Manager to lead from the front, driving sales, aligning strategy across marketing and purchasing, and playing a key role in future growth.

If you’re commercially minded, passionate about results, and thrive in fast-paced environments like wholesale, FMCG or QSR, this is a brilliant opportunity to make a real impact.

The Opportunity

This is a hands-on leadership role focused on growth. You'll be responsible for:

• Driving and delivering the sales strategy
• Leading a high-performing team
• Aligning marketing and procurement activity to support commercial outcomes
• Building long-term customer relationships
• Shaping future direction in a business that’s ambitious, agile, and customer-first

It’s perfect for someone who’s commercially sharp, thrives on accountability, and loves bringing teams together to deliver results.

What You'll Be Doing

Sales Leadership

• Set and execute sales strategy to grow revenue and market share
• Lead, coach, and motivate a sales team to hit and exceed targets
• Run regular tactical sales meetings (3–4 per week) to keep momentum high
• Build strong customer partnerships and unlock new opportunities
• Report key insights and results directly to senior leadership

Marketing & Brand

• Oversee marketing campaigns that drive visibility and support sales
• Work with internal and external stakeholders to enhance the brand
• Use insights from customer behaviour and market trends to refine messaging

Procurement Partnership

• Collaborate with the procurement team to keep stock aligned with demand
• Support negotiations with suppliers to improve pricing and profitability

What We're Looking For

• 5–7+ years’ experience in a commercial or sales leadership role
• A background in wholesale, FMCG, retail, or QSR is ideal
• Strong leadership and communication skills
• Great commercial instincts — confident with data and decision-making
• A collaborative mindset and ability to align teams behind a common goal

Performance Will Be Measured By

• Sales and revenue growth
• New business and customer retention
• Gross margin improvements
• Inventory and stock alignment
• Delivery against team KPIs

This role offers the chance to truly own and shape a key part of the business. If you want autonomy, impact, and to be part of a driven leadership team, this could be the role for you.

📩 Interested? Apply now or message us for a confidential conversation.