Job Description

About the Team:

The enterprise ad sales team works with some of the largest organizations across all categories. They are responsible for enabling advertising on the platform and connecting users with brands.

This position is for an existing vacancy.

About the Role:

The Client Solutions Vertical Director will be responsible for overseeing the full portfolio of client partnerships and driving revenue growth across the Canadian market. This role will lead a team of Vertical Managers, guiding them to build and scale high-performing Client Solutions teams that deliver best-in-class service, consultative expertise, and measurable business outcomes for clients.

As a key member of the leadership team, you will define market strategy, partner closely with Sales and cross-functional stakeholders, and ensure alignment against revenue goals and strategic priorities. You will play a critical role in elevating client impact, developing leadership talent, and shaping how TikTok delivers value to advertisers in Canada.

Responsibilities:

- Define and lead the vertical strategy in partnership with Sales Vertical Directors and cross-functional leaders, setting long-term vision, revenue targets, and ensuring delivery against revenue goals, MBOs, and OKRs.

- Own end-to-end business performance for the vertical, proactively identifying growth opportunities, risks, and investments needed to scale revenue and client impact.

- Lead and develop a high-performing Client Solutions (CS) organization, managing through managers, elevating leadership capability, and building a strong, inclusive, and performance-driven culture.

- Establish the team as trusted strategic advisors by enabling best-in-class consultative selling, data-driven storytelling, and executional excellence across the client lifecycle.

- Own strategic OKRs for the market, driving large-scale, cross-functional programs and ensuring alignment, accountability, and measurable business outcomes across Sales, Product, Operations, and Marketing Science.

- Act as a strategic partner to Vertical and Sales leadership, shaping priorities, influencing go-to-market strategy, and driving operational rigor through data-backed insights and intelligence.

- Serve as a vertical thought leader and executive client advocate, translating industry trends into scalable strategies and compelling narratives while representing client needs internally.

- Influence product strategy by surfacing market insights, advertiser feedback, and unmet needs; partner closely with Product and Engineering leadership to inform roadmap prioritization and innovation.

- Orchestrate executive-level cross-functional alignment, removing systemic blockers and driving high-impact initiatives that unlock vertical-specific opportunities and improve end-to-end client experience.

- Champion a data-driven culture by leveraging insights to inform decision-making, optimize performance, and continuously evolve playbooks that drive measurable business outcomes.

- Ensure deep organizational expertise in TikTok’s advertising ecosystem, including ad products, measurement, attribution, and KPIs, and guide teams in tying platform value directly to client ROI.