Citadel Credit Union

Centralized Wealth Management Advisor

Citadel Credit Union  •  West Chester, PA (Onsite)  •  3 months ago
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Job Description

Be the first call. Be their guide. Be the growth engine behind Citadel Wealth Management’s fastest‑growing Mass Market client segment — all through warm, inbound member engagement with no cold calling.

As a Centralized Wealth Management Advisor, Financial Advisor, you'll provide high-touch support to clients in the Mass Market segment while helping uncover opportunities that deepen relationships and fuel Citadel Wealth Management’s advisor pipeline.

This role blends service excellence with early-career advisory development. You’ll nurture and manage a centralized, pooled book of business, own prioritization and qualification of inbound leads, and educate clients on the financial tools available to them.

Why This Role Matters

Mass Market clients are often at the beginning of their financial journeys. By delivering exceptional service at scale, you will strengthen loyalty, uncover planning opportunities, support the advisory team, create warm handoffs, and help Citadel Wealth Management expand advice delivery.

What You'll Do

Deliver Service that Builds Relationships

  • Serve as primary point of contact for Mass Market clients.
  • Manage and service a centralized, pooled book of business.
  • Handle high-touch support and conduct appointments via phone or virtual channels.

Identify Opportunities through Service

  • Review book to identify changes in financial status or needs.
  • Surface opportunities for deeper planning and investments.
  • Convert inbound leads and nurture centralized leads.
  • Execute targeted drip campaigns.

Develop Your Advisory Skillset

  • Learn core advisory competencies.
  • Gain experience assessing member profiles.
  • Participate in ongoing coaching and development.

What Success Looks Like

  • Members feel supported and confident.
  • Opportunities identified through service grow relationships.
  • The centralized book is organized and growing.
  • You progress toward readiness for a full advisor role.

Who You Are

  • A relationship builder with warmth and professionalism.
  • A clear communicator able to simplify complex topics.
  • A team player who values shared success.
  • A self-starter eager to grow.
  • Comfortable in a phone- and digital-first model.

Qualifications

  • 2+ year experience in financial services or client service.
  • Required: Series 6, 63, PA Health/Life/Variable.
  • Preferred: Series 7 and 65/66 (or obtain within 6 months).
  • Bachelor’s degree preferred.
  • Strong analytical, organizational, and follow-up skills.
  • Proficiency in MS Office and virtual engagement tools.

What We Offer

  • A collaborative advisory team.
  • A platform built around CRM and long-term relationships
  • Access to sophisticated investment framework for scaled advice.
  • Opportunity to create a book of business through Mass Market engagement.
  • Competitive compensation and benefits.
Citadel Credit Union

About Citadel Credit Union

Established in 1937, Citadel is a not-for-profit, member-owned credit union serving Greater Philadelphia. For over 80 years, we’ve delivered a breadth of financial services, expert guidance, and innovative tools to help strengthen and grow businesses, families, and our local communities.

Our members are the foundation of who we are – driving our purpose each and every day. We exist to

serve our members and help them establish and build their financial well-being.

Today, as one of the largest locally-owned financial institutions, Citadel remains committed to the shared progress of our communities. With $6.5 billion in assets, Citadel is experiencing another exciting stage of growth and proudly serves hundreds of thousands of members throughout Bucks, Chester, Delaware, Lancaster, Montgomery, and Philadelphia counties.

As a local credit union, we are also committed to giving back to the communities where our members and employees live and work. We host and sponsor community events, make regular financial contributions, and encourage our employees to volunteer for causes that are important to them.

Because we want working here to be just as rewarding as banking here. As we continue to expand our team throughout the region, we’re thrilled to welcome talented, new employees to get involved with our mission of #BuildingStrengthTogether. With positions available in both our corporate and retail offices, Citadel employees can find the right fit in a variety of remote, hybrid, and in-person settings and create their own version of work-life harmony.

Build a strong foundation for your future with a career at Citadel. To learn more about our culture and to view our open positions, please visit https://www.citadelbanking.com/careers

Federally insured by NCUA | Equal Housing Lender

Industry
Finance & Insurance
Company Size
501-1,000 employees
Headquarters
Exton, PA
Year Founded
1937
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