Ubicación: CDMX, México.
Inglés: Intermedio.
Objetivo:
Desarrollar la estrategia y agenda omnicanal de la categoría definidas por el CDT Category Lead, asegurando la correcta implementación de portafolio, innovaciones y promociones en todos los canales; aprovechando los insights de shopper y consumidor; facilitando la visibilidad del progreso y las desviaciones; y actuando como vínculo entre el negocio y el CDT Canal para asegurar que la estrategia se traduzca en una ejecución impecable que impulse el crecimiento rentable de la categoría tanto para Nestlé como para sus clientes. Asimismo, desarrollar y asumir la responsabilidad sobre la construcción y ejecución de los Building Blocks de la categoría para asegurar el corto plazo de las marcas correspondientes.
Un día en la vida de…
Lo que te hará exitoso…
As the world’s largest food and beverage company we are driven by a simple aim: unlocking the power of food to enhance quality of life for everyone, today and for generations to come. To deliver on this, we serve with passion, with a spirit of excellence, offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families. Our culture is based on our values rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for the future.
We can trace our origin back to 1866, when the first European condensed milk factory was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company. One year later, Henri Nestlé, a trained pharmacist, launched one of the world’s first prepared infant cereals ‘Farine lactée’ in Vevey, Switzerland.
Today, we employ around 273,000 people and have factories or operations in almost every country in the world. With our headquarters still based in the Swiss town of Vevey, we had sales of CHF 84.3 billion in 2020.
Our portfolio covers almost every food and beverage category – offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families.
House rules: https://nes.tl/HouseRules
