CHANEL

CDD CRM Campaign Project Manager (H/F)

CHANEL  •  Paris, FR (Onsite)  •  6 days ago
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Job Description

CRM & Customer Engagement Team (DIGITAL EUROPE) deploys all CHANEL’s CRM Campaigns over Europe and is responsible for creating a holistic view of the customer journey, ensuring that all customer touchpoints are optimized for satisfaction and engagement.

Within this team, you will work closely with CRM, marketing, sales and customer experience teams to deliver personalized campaigns that align with CHANEL’s overall CRM strategy through our 3 activities (Fragrance & Beauty, Watches & Fine Jewelry, Fashion).

CRM Campaign Project Manager is responsible for planning and executing 3 activities’ Marketing Plan deploying and analyzing CRM campaigns to acquire new customers, retain existing ones, and drive revenue growth.

WHAT IMPACT YOU CREATE AT CHANEL

CAMPAIGN EXECUTION ACROSS CHANNELS

  • Understanding customer preferences and behaviors for segmentation and targeting
  • Develop, implement, and manage CRM campaigns to support business objectives
  • Define campaign goals, KPIs, and deliverables in alignment with marketing and sales strategies
  • Oversee end-to-end development and execution process for 3DIV CRM campaign
  • Launch CRM Campaign

MONITORING & OPTIMIZATION

  • Monitor CRM campaign performance metrics to optimize future initiatives
  • Document and share campaign results with stakeholders
  • Identify and set up personalized content rules
  • Providing recommendations for future improvements

CROSS-FUNCTIONAL COLLABORATION

  • Collaborate with cross-functional team to align CRM efforts with business goals
  • Coordinate Execution planning for CRM Campaign
  • Manage partner’s agency for a seamless Campaign production

WHAT YOU WILL BRING

  • Master's degree in Marketing, Communications or related field
  • 2–3 years' experience in CRM, digital marketing or campaign management
  • Rigorous and pragmatic, with an uncompromising commitment to operational excellence
  • Strong autonomy, attention to detail, and a genuine sense of service and advice
  • Deep understanding of customer needs and behaviors for segmentation and targeting
  • Proven ability to plan, execute and monitor campaigns while keeping teams aligned
  • Proficiency in CRM platforms, data analytics tools and A/B testing
  • Creative problem-solving skills and a proactive, solutions-oriented mindset
  • Empathy and strong interpersonal skills for seamless cross-functional collaboration
  • Fluent in both French & English

This role is offered as a fixed-term contract from early July to end of December 2026, covering the replacement of a team member on a short-term assignment

At Chanel, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to Chanel.

CHANEL

About CHANEL

Chanel is a private company and world leader in creating, manufacturing and distributing luxury products, including Ready-to-Wear, Accessories, Fragrances, Makeup, Skincare, Jewellery and Watches. Founded by Gabrielle Chanel in 1910, the House remains dedicated to exceptional craftsmanship and offering high-end creations. Chanel employs more than 32,000 people worldwide.​

As part of this, the House promotes arts, culture and creativity, while investing significantly in key areas including research & development, sustainability, and innovation.​

Chanel is dedicated to creating the conditions for people to perform at their best, building on their strengths and enabling them to benefit from new opportunities. It offers a unique working environment where people are given time to understand the brand, the business, and develop their personal motivations. This means everyone can grow, continue to be inspired and feel included, now and in the future. The company fosters true collaboration and respect for all, grounded in the belief that diversity is essential to the success of the organisation and its people.​

Chanel is committed to rewarding people competitively, as well as offering initiatives such as wellbeing programmes, learning and development opportunities, and parental leave for all parents globally.​

Industry
Fashion & Apparel
Company Size
10,000+ employees
Headquarters
London, GB
Year Founded
Unknown
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