Nestlé

Category Sales Development Specialist

Nestlé  •  Departamento de Guatemala, GT (Onsite)  •  2 days ago
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Job Description

Category Sales Development Specialist

Localidad

Guatemala – OC Zona 12


Objetivo del rol

Desarrollar y ejecutar estrategias de canal y categoría, asegurando la correcta implementación en punto de venta y el cumplimiento de KPIs comerciales, contribuyendo al crecimiento rentable, la participación de mercado y la relevancia de marca.

Un día en la vida de un CSD Specialist…

  • Planificar y ejecutar planes del canal moderno y clientes junto con ventas.
  • Implementar iniciativas de shopper marketing y material POP en punto de venta.
  • Analizar data, KPIs y desempeño para generar insights y tomar decisiones.
  • Supervisar ejecución en tienda (visibilidad, planogramas, disponibilidad).
  • Coordinar actividades con clientes, proveedores y equipos internos.
  • Gestionar presupuesto de trade marketing (TTS) y órdenes de compra.
  • Identificar oportunidades de crecimiento en canales y categorías.

Lo que te hará exitoso/a…

  • +3 años de experiencia en roles comerciales, trade marketing o shopper marketing.
  • Formación en Administración, Comercial, Finanzas o afines.
  • Manejo de Excel intermedio-avanzado y análisis de data.
  • Conocimiento en ventas, promociones, canales, categorías, KPIs y presupuesto.
  • Nivel de inglés intermedio-avanzado (deseable).
  • Perfil analítico, orientado a resultados, con capacidad de ejecución e influencia con stakeholders.
Nestlé

About Nestlé

As the world’s largest food and beverage company we are driven by a simple aim: unlocking the power of food to enhance quality of life for everyone, today and for generations to come. To deliver on this, we serve with passion, with a spirit of excellence, offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families. Our culture is based on our values rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for the future.

We can trace our origin back to 1866, when the first European condensed milk factory was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company. One year later, Henri Nestlé, a trained pharmacist, launched one of the world’s first prepared infant cereals ‘Farine lactée’ in Vevey, Switzerland.

Today, we employ around 273,000 people and have factories or operations in almost every country in the world. With our headquarters still based in the Swiss town of Vevey, we had sales of CHF 84.3 billion in 2020.

Our portfolio covers almost every food and beverage category – offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families.

House rules: https://nes.tl/HouseRules

Industry
Food & Beverage
Company Size
10,000+ employees
Headquarters
Vevey, CH
Year Founded
Unknown
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