Dyson is a global technology enterprise. We solve the problems others choose to ignore, with surprising new inventions that defy convention and simply work better.We’redriven by progress and thrive on the challenge of relentless improvement
Our commercial strategies should launch our pioneering technologies and explain why they are better as simply and clearly as possible. We create customer and owner experiences that are authentic and uniquely Dyson.
Working policy
Our campus culture is built on connection—collaboration in person, shared creativity, and hands-on learning. That’s why we don’t offer a regular hybrid arrangement. Working side by side powers our best ideas, fuels belonging, and keeps us pushing boundaries together.
About the role
We’re looking for a Category Manager to join Dyson on a temporary basis, covering a maternity leave-an engaging chance to step into a vital role and shape commercial strategy during a key moment for our team. With Dyson’s pioneering spirit and drive for progress, this role offers you the opportunity to make an immediate impact by collaborating across diverse teams, launchingnew technologies, and helping us deliver experiences that are unmistakably Dyson.You’llbe a strategic force inthe market, surrounded by talent and innovation, where your fresh ideas and ambition will be welcomed and valued.
About the role
As our Category Manager, you will:
Drive commercial success by fully understanding the market, consumer, media landscape, competitors, and retail customers in the categories
Support with implementation and delivery of the key marketing campaigns plan, local projects, influencer activation, mediabudgetand campaign implementation.
Oversee forecasting and align it with budgeting and demand planning for the categories.
Lead execution efforts, collaborating with distribution channels to shape Joint Business Plan (JBP) strategies for each account.
Assistwith the development of effective media communications, working with media team to deliver best in class media execution, track media campaign performance and recommend optimization actions to maximize campaign ROI and effectiveness.
Contribute to the formulation and execution of marketing plans to differentiate Dyson, build brandequityand drive consumer purchase.
Be able to analyse financials, sales performance, and work with insights (e.g., GFK data, Brand tracker, other insights studies) to present business risks and opportunities. Feed consumer insights back into our plans and campaign execution.
Get marketing assets from appointed sources and vendors. Localize assets for Local market use, focus is to ensure language and content aligns with legal guidelines,consumerand brand focus, whilst meeting the needs of relevant stakeholders (Retail, Direct, PR and Media).
Crosscheck translations and assets for different marketing activities.
Deliver the right marketing asset for each media plan/touchpoint; Coordinate between media team and creative agency to ensuretimelydelivery of materials.
Ensure marketing communication messages resonates with the target consumer. Proactively proposenew ideasand messages to improve engagement and relevancy, including regional differences in Local market
Support the planning and execution of new product launches across all channels. Manage many stakeholders to realize plans on time and on budget, clearly communicate updates to the wider team and find solutions to any problems that arise.
Establish strong relationships with otherGlobal Marketingteams toidentifycommon opportunities and/or challenges.
Support on Budget and invoicing execution tasks
Continuously and proactively manage categoriesBrand Building Investment (BBI) working closely with theMarketinglead and other budget holders
Use written communication to keep all stakeholders informed and aligned to our Marketing strategy.
To succeed in the role, we expect you to have:
At leastthreeyears of solid marketing background withdemonstratedexperience in launching new products into the market.
Fluent in Spanish and advanced English; Portuguese is a plus.
Experience in brand management, including simultaneous management of product marketing and communications.
Proventrack recordof challenging the status quo and delivering innovative solutions.
Effective communicator with strong presentation skills and the ability to influence others.
Passion formarketingand deep knowledge of market trends.
Line management experience preferred, with potential opportunities during peak periods.
Marketing-based analytical skills, including financial and return on investment analysis.
Ability to plan and deliver strategic initiatives, with a high willingness to learn and collaborate.
Articulate and confident individual, capable of communicating plans effectively.
Strong teamplayer with a positive and supportivedemeanour
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Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.
Dyson solves real-world problems and creates better products through the application of engineering, science, design and creativity. It is a family-owned, global technology company, founded by Sir James Dyson who remains at the helm alongside his son Jake.
Since inventing the first cyclonic bagless vacuum cleaner, the DC01, Dyson has consistently invested in research and development to improve its products and technologies radically. Dyson offers products across a growing range of areas: floorcare, air purification, robotics, haircare including formulations, lighting, hand drying, and most recently audio. Dyson continues to expand into new areas.
Today, Dyson sells products in more than 80 markets, has 450 Dyson stores worldwide and is available in all major technology and beauty retailers. Dyson has global headquarters in Singapore and major technology campuses in Singapore, the UK, Malaysia, and the Philippines. Its global team of engineers, scientists and software developers are focused on developing technology-enabled products which work better and which people love to use. Key areas of focus have included high-speed electric digital motors, sensing and vision systems, robotics, machine learning and aerodynamics.
Beyond products, to encourage an inventive future, Dyson is also inspiring the next generation of engineers and inventors through the Dyson Institute of Engineering and Technology, the James Dyson Foundation and the James Dyson Award.
The Dyson family applies its problem-solving approach in other fields, and established Dyson Farming in 2012. It is one of the largest farming businesses in the UK, extending to 36,000 acres across Lincolnshire, Oxfordshire, Gloucestershire and Somerset. It is a family-owned enterprise unlike any other, focussed on long-term investment in British farming and the countryside to grow tasty and nutritious food.
