Job Description

About the Client

Our client is a leading organization in the FMCG sector, known for its strong portfolio of consumer brands and commitment to innovation, market leadership, and sustainable growth. The company focuses on delivering high-quality products while continuously evolving through data-driven strategies and modern marketing approaches.

The Category Head will be responsible for driving category growth, profitability, and brand performance. This role requires a strategic thinker who can lead innovation, manage end-to-end category performance, and translate consumer insights into impactful business strategies.

Responsibilities

• Oversee category P&L to ensure sustainable financial performance and profitability.
• Develop and execute category and brand strategies to drive market share growth.
• Lead innovation initiatives and ensure timely execution of projects within the pipeline.
• Strengthen brand equity through purpose-driven marketing initiatives aligned with business goals.
• Analyze consumer behavior and market trends to identify growth opportunities.
• Collaborate with cross-functional teams to ensure effective execution of strategies.

Qualifications

• Bachelor's degree in Marketing, Management, or a related field; professional qualifications (CIM/SLIM) are an added advantage.
• Minimum 2 years of experience at a Senior Brand Manager level, preferably in an FMCG environment.
• Strong understanding of brand management, media planning, and market dynamics.
• Experience in digital marketing, market research, and stakeholder management.
• Familiarity with AI tools (e.g., ChatGPT), data analysis, and presentation tools.
• Excellent analytical, problem-solving, and decision-making skills.
• Strong communication, collaboration, and negotiation abilities.
• Ability to translate insights into actionable strategies and deliver measurable results.

Interested candidates may send their CV to jobs@mindplus.global