Category and insights business orientation

• Deliver best in class Category Management by taking an objective total category perspective when providing market, consumer and shopper insights to customer/operational teams.

• Responsible for of the Range review process from inception through to implementation and delivery of post review analysis.

• Delivery of Mars NPD launches into the account including creating category focused selling stories, identifying listing opportunities/challenges and providing merchandising solutions to maximise on shelf delivery.

• Collaboration with insight colleagues to deliver in depth account understanding.

Strategy development and vision:

• Deliver the category vision content, tailored to the retailer by developing a clear 3 year Category strategy aligned with the retailer.

• Understand and deploy vision to the shelf for the account, collaborating with Sales to set joint targets using the picture of success model.

Customer relationships:

• Delivery of customer relationships, meetings and interaction vs the contact strategy.

  What skills do you need?

  • Customer experience with ability to engage, influence and impact customers by providing guidance on strategic direction of category.

  • Category Leadership expertise

  • Broad and in depth understanding of FMCG context and retail landscape.

  • High analytical acumen with ability to drive and translate insights into relevant strategies and tactics (actions / initiatives) internally and for execution with our customers.