Job Description

Expected Contributions

• Lead the monthly category scan and shopper performance reports and any ad hoc data requirements

• Integrate consumer, shopper and category insights and trends into the customer and deliver the battery category range reviews with key retailers

• Lead the category work to provide the Sales Team with guidance by channel in terms of pricing, sizing and promotional strategy (frequency, depth, product choices) - to maximize sales and margin delivery as well as market share growth potential

• Develop strong working relationships with cross functional teams including by not limited to sales, category, marketing/shopper marketing and supply chain

• Develop and maintain relationships with 3rd party data providers and be the key contact between ANZ market and Regional/Global marketing

Key Responsibilities

• Review Category & Shopper performance continuously to understand drivers and make recommendations on opportunities and next steps to the business

• Support the commercial function with additional analysis and insights to mitigate risk and exploit short term opportunities to close gaps to annual business plan

• Develop and maintain reports, dashboards and other tools to track category performance and provide insights to stakeholders on a monthly basis

• Conduct competitive analysis to understand market trends and benchmark against competitors

• Work alongside sales team to develop promotional guidelines (depth and frequency) to reach sales objectives while continuously analyzing scan results and ROI, making changes where necessary

• Work with Sales and Finance teams to make recommendations on product assortment for Off Location Displays with the aim of maximizing ROI and driving category sales

• Work with 3rd party data agencies to ensure legitimacy of databases and make corrections where necessary

• Support Category and Marketing Manager with developing a product range across all key selling channels

• Support Category and Marketing Manager with developing a price list

• Support the Category and Shopper Marketing Manager across key retailer range reviews including category and shopper insights, innovation and planogram recommendations

• Construct planogram recommendations that deliver optimal category flow, blocking & adjacencies by updating and maintaining retailer planogram recommendations

• Support Category and Marketing Manager with all regional reports and requests

• Administrative responsibilities for inputting into the Marketing Intelligence budget, encompassing day to day Purchase to Payment (PTP) support.

• 3-5 years’ experience in Category/Sales experience in FMCG industry

• Tertiary qualification in marketing / commerce economics / business (or equivalent)

• Evidence of strong commercial acumen, analytical skills and use of Nielsen/Aztec/Unify Systems (scan & panel)

• Demonstrates ownership and a self-starter

• Demonstrates a growth mindset, ability to be a team player and goal driven

• Consistently demonstrate ethical behaviors and integrity beyond reproach

• Planning, organizing and hands-on experience in execution of shopper plans

• Literate in MS Word, Excel, PowerPoint and Outlook (Intermediate/Advanced level)

• Good problem solving and decision-making skills (amidst ambiguity)

• Passion & stamina to go the long haul in a fast-growing market

• Passion for implementing processes and driving continuous improvements

• May lead projects in the business on an ad hoc basis

• Strong communication skills (verbally & written)

• Is open-minded and demonstrate a “can do” approach. Is resourceful and inventive

• Demonstrates the ability to deliver on objectives, across functions and in challenging circumstances

• Display high level of resilience under internal & external pressure

• Has a bias for action.

Duracell is the world’s leading manufacturer and marketer of high-performance alkaline batteries, complemented by a portfolio of high quality, market leading specialty, rechargeable and professional batteries. Duracell’s products power numerous critical professional devices across the globe such as heart rate monitors, defibrillators, telemetry devices, smoke detectors, fire alarms, automated valves and security systems. As the leader in the professional power category, Duracell has a rich history of innovation, continuously introducing batteries that are smaller, thinner, with more energy and longer lasting than competitive brands. Since March 2016, Duracell has found its permanent home within Berkshire Hathaway (ranked #4 World's Most Admired Companies by Fortune Magazine and #3 in the Fortune 500), and will continue to focus on sustainable growth, industry-leading innovation while creating long-term value for our customers and consumers. At Duracell, integrity, end-to-end accountability across all levels, fast decision-making and a “can do” attitude is highly valued.