Job Description
In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.
The Integrated Marketing Campaigns Team brings together expertise across brand strategy, digital marketing, content creation, media planning, and data analytics. By integrating multiple channels - including social media, paid advertising, public relations, partnerships, and on-ground activations - we deliver cohesive campaigns that create meaningful and measurable impact.
Responsibilities
Campaign Monetization & Partnerships (50%)
- Drive registrations for campaign monetization initiatives/packages
- Craft and refine external materials such as pitch decks for partners & brands
- Liaise with internal stakeholders to ensure timely and accurate activation of marketing assets & resources, in collaboration with external brands & partners
- Conduct real-time monitoring and post-campaign analysis to track revenue and the performance of brand partners during campaigns
- Respond to day-to-day queries from external and internal stakeholders/partners regarding campaign initiatives/packages
- Support finance processes such as setting up invoices, and operational processes such as designing and configurations of in-app resources
Marketing (50%)
- Support consumer marketing on executions of monthly campaigns and other ad-hoc initiatives
- Collaborate & coordinate across internal & external stakeholders, including KOLs, creator managers, campaign operations, key account managers etc
- Day-to-day on creative & media agency management, communication & briefings
- Assist with post campaign reporting, BHTs, competitor research & social listening