Hearst

Campaign Manager

Hearst  •  $52k - $63k/yr  •  Easton, PA (Hybrid)  •  13 days ago
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Job Description

Be Part of What’s Next

Help power high-impact digital campaigns that reach millions of engaged readers across some of the most iconic media brands. As a Campaign Manager, you’ll play a key role in bringing campaigns to life and optimizing performance in real time.

About Hearst Magazines (Why Us?)

Hearst Magazines is one of the world’s largest publishers of premium content, with a portfolio of more than 30 iconic brands, including Cosmopolitan, ELLE, Esquire, Harper’s BAZAAR, Men’s Health, Popular Mechanics, and Good Housekeeping. We reach audiences across print, digital, video, and social platforms, delivering trusted content that informs, entertains, and inspires.

Key Responsibilities (What You Are Doing)
• Execute and optimize digital media campaigns in partnership with Program Management to ensure seamless delivery
• Manage ad operations processes, including collecting assets, trafficking campaigns, and thoroughly QA’ing third-party tags
• Monitor campaign pacing and performance against KPIs, proactively recommending and implementing optimizations
• Own campaign reporting by delivering insights-driven updates and comprehensive wrap reports with key learnings and recommendations
• Partner with Finance to support accurate billing and third-party reporting requirements
• Assist Account Management in investigating and resolving billing discrepancies
• Serve as an ad operations and optimization expert for Sales and Sales Support teams, communicating regularly to align on campaign performance
• Maintain expertise in ad technology, including ad verification, viewability, and programmatic ad serving, while ensuring accurate system integrations

Qualifications (What We’re Looking For)
• 1+ years of experience in campaign management, including ad operations, optimization, and reporting, or equivalent experience
• Hands-on experience with digital ad serving and trafficking processes; familiarity with tools like Google Ad Manager (DFP) is a plus
• Strong analytical skills with proficiency in Microsoft Excel
• Ability to quickly learn and apply technical concepts in a fast-paced environment
• Experience with third-party ad servers (e.g., DFP, DSM, CheckM8, VAST video) is a plus
• Basic knowledge of HTML, JavaScript, CSS, or other scripting languages (e.g., SQL) is preferred
• Strong attention to detail with the ability to manage multiple campaigns simultaneously
• Excellent written and verbal communication skills with a collaborative, solutions-oriented mindset
• Bachelor’s degree or equivalent practical experience
• This role is based in Easton, PA with a hybrid schedule of 4 days per week in-office

Benefits ( What We Offer)

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

The base salary for this role is $52,000 – $63,000. The actual salary offered will take into account internal equity and may vary depending on the candidate’s job-related knowledge, skills, and experience among other factors.

Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, or any other protected characteristic as defined by applicable law.

Hearst

About Hearst

As one of the nation’s largest global, diversified information, services and media companies, Hearst has been leading with purpose and integrity and innovating for more than a century. With a mission to inform audiences and improve lives, the company’s portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing the maintenance of jets and helicopters; 35 television stations; 24 daily and 52 weekly newspapers; more than 200 magazine editions around the world and ownership in cable television networks A&E, HISTORY, Lifetime and ESPN.

Leading with purpose, Hearst is always moving forward. With a commitment to the highest quality in our products and services, we’re investing in healthcare solutions to help improve patient outcomes and technology that curbs emissions. Our brands are providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. And we are dedicated to serving the communities it operates in, both civically and philanthropically.

Industry
Media & Publishing
Company Size
5,001-10,000 employees
Headquarters
New York, NY
Year Founded
Unknown
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