dentsu

Buying Lead

dentsu  •  Colombia, CO / Bogotá, CO (Onsite)  •  2 hours ago
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Job Description

Role PurposeDirectorsare responsible forsetting the strategic direction for assigned brands within the dentsu portfolio, overseeing a team of digital and programmatic team members who support the dentsu agency brands, includingCarat,dentsuX,andiProspect. Theypossessin-depth knowledge of the programmatic and direct digitallandscape andareproficient with multiple buying platforms. They have an entrepreneurial spirit and can work independently to deliver success for client campaigns and overall businessobjectives

The ideal candidateisastrategic leader who excels in teammanagement,demonstratesa commitment toexcellenceandhas programmatic, Paid Social andSearchexpertiseDirectors are expected to stay current on changes within the ad tech landscape,anddriveinnovationwith theirpassionforproblem-solvingusing data, tech, and creativityThe Directoris accountable fortheoperational efficiencyand effectiveness of their team,for managing day-to-dayrelationshipswith UScounterpartsandfordeveloping status as atrustedbusiness partner.Theywill takea proactive approach to campaignstrategy andmanagement, ensuring campaigns meet or exceed performance metrics and align with client goals.

Key Accountabilities:

  • Oversee programmaticand digital directstrategyandlead development of tactical recommendations

  • Provide leadershipto account team and manage day-to-day activities or direct reports, fostering a culture of teamwork and collaboration, ensuring team operations align with client goals and strategic vision

  • Drive growth ofjunior teammembersthrough regular 1:1 meetings and mentorship

  • Experiencewith DSP, SSP,digital direct publishers, ad servers,andadverificationpartners

  • Adoptand enforceestablishedteamoperationalstandards and best practices

  • Set and manage timelines to ensure prioritization ofteam deliverables

  • Guide and encourage cross-discipline trainings to ensure all team members are comfortable planning and executing both direct and programmatic campaigns

Qualifications

  • Bachelor’sdegreeor 7+years’ experiencewithin the programmatic and digital industry, including Paid Social and Search.

  • Strong experience withmanagement of a teamandleadinga highly successfulteam

  • Strong experience acrossall digital media channelsand ability to eloquently speak to each

  • Strong understanding of business concepts and clientobjectivestoidentifyexpansion opportunities

  • Consistent,exceptional project management

  • Excellent verbal and written communications, presentation,and analytical skills

  • Proactive & collaboration mindset

  • Ability toretainprofessionalism in all situations

  • Detail-oriented with strong attention to project management and follow-through

  • Ability to prioritize multiple tasks

  • Solutions orientated with strong critical thinkingabilitiesand problem-solving skills

  • Strong analytical thinking and mathematical skills

  • Proficient inprogrammatic technology, platform, and partnersolutions,including but not limited to, DSPs, ad servers, adverificationplatforms, planning/financial platforms, DMPs, analytics & reporting dashboards, etc.

  • Strong experience working with business applications; MS Office Suiterequired

Location:

Cudinamarca

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

dentsu

About dentsu

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Industry
Marketing & Advertising
Company Size
10,000+ employees
Headquarters
Tokyo, JP
Year Founded
Unknown
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