Ritchie Bros.

Buyer Marketing Manager

Ritchie Bros.  •  United Kingdom of Great Britain and Northern Ireland (Onsite)  •  8 days ago
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Job Description

Buyer Marketing Manager

Location: UK (In commutable distance to our sites in either Doncaster, Canvey Island or Banbury)

Salary: Competitive plus benefits

IAA, Inc. is seeking a Marketing Manager to join our IAA team. This person works cross-functionally to create, implement and measure multi-channel, digital-first marketing strategies. Specific focus is in growing awareness of the IAA brand, acquisition, activation and retention of the demand side of the marketplace. This person will work closely with a globally-based Marketing team, and in-country stakeholders to move the UK business forward.

Key Responsibilities:

  • Development, execution and project management of digital-first, multi-channel marketing strategies across paid media, owned channels and earned channels as applicable.
  • Ensure consistent messaging, brand alignment and audience targeting across all campaign touchpoints
  • Tracking, measuring and reporting results from campaigns, events and projects
  • Collaboration with production team to ensure marketing materials have informative, motivating content that resonates with the foreign buyer audience
  • Detailed project management and organisation to ensure work is done on time and with a high degree of quality
  • Manage campaign calendars, budgets, and timelines to ensure on-time, on-budget delivery
  • Maintain campaign documentation, best practices, and repeatable processes
  • Identify opportunities to automate, streamline, or scale campaign execution

What we are looking for:

  • 4-year college degree with emphasis in Marketing
  • 3+ years’ experience successfully implementing multi-channel marketing strategies
  • Working knowledge of basic digital marketing tactics including SEM, PPC and social media advertising
  • Experience with Salesforce products, including Marketing Cloud
  • Proficient use of Microsoft Office tools
  • Automotive industry experience a plus
  • Ability to work well in a collaborative, team environment
  • Ability to self-manage, multi-task and manage a large volume of work
  • Potential for occasional travel

What We Offer:

  • Monday–Friday, 40 hour week
  • Ongoing training and professional development
  • Free onsite parking
  • Telus Health support
  • One paid volunteering day per year
  • Competitive basic salary
  • 33 days holiday (including Bank Holidays)
  • Pension plan with 3.5% employer contribution

Please note:

This role is subject to a satisfactory DBS, right to work and reference checks.

We reserve the right to close this vacancy early once a suitable candidate has been found, so please submit your application as soon as possible.

IAA, a part of RB Global, is certified as a Great Place to Work®, is a leading global marketplace connecting vehicle buyers and sellers. Leveraging leading-edge technology and focusing on innovation, IAA’s unique platform facilitates the marketing and sale of total-loss, damaged and low-value vehicles.

Ritchie Bros.

About Ritchie Bros.

Founded in 1958, Ritchie Bros. (NYSE & TSX: RBA) is the world’s largest and most trusted marketplace for used equipment, trucks, and industrial assets. We connect local sellers to global buyers, providing real results.

Across construction and transportation to agriculture, energy, mining, and forestry, we combine the reach of a global marketplace with personalized local support. Our selling channels - Ritchie Bros., IronPlanet, Marketplace-E, Boom & Bucket and GovPlanet - give customers flexible ways to buy and sell backed by inspections, market insights, and proven performance.

As part of RB Global, we make doing business easier at every step through a connected family of brands, including Rouse Services, SmartEquip, VeriTread, and more.

Follow us for equipment market insights, industry trends, customer stories, and updates from across the RB Global network.

Industry
Manufacturing & Production
Company Size
1,001-5,000 employees
Headquarters
Westchester, Illinois
Year Founded
1958
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