OUR WAYSOF WORKING
Our family legacy has positively influenced our ways of working and has shaped the values to which our employees aspire. We’re caring, like a family, and not only internally, but also in the wider communities in which we operate. This is demonstrated by our commitment to bothactresponsibly andpromotethe choice to drink responsibly. We trust one another, and through that trustare able toforge strong teams and networks that empower our matrix organization structure. We’re passionate, reflecting our Latin heritage, and this means that we commit more than just time to our work: we commit energy, heart and soul. We are dedicated to being a role model in our industry, and we approach everything we do with Integrity First. Together, our values help us create what we’re most proud of: our True Heart and Winning Spirit – both in our home markets and across the world.
ABOUT THE ROLE
As the Business Manager On Trade in thearea,you will be accountable for creating value through driving sales and developing strategic relationships with key customersin the area assigned You willcreatethe legacy of Bacardiand drivekey decisions that will significantly affect Bacardi’sfull portfoliopresence in theItalianOntradeYour deep commercial knowledge, ability to develop strategic relationships and lead and inspire a Sales team will be key to your success in this role.
You will beresponsibleto deliverkey revenueand commercialtargetsas determined by the Country financial plan.
You willbuild andmaintain effective relationships with strategic customersfor your channel
You will be accountable forthe implementationof the customer and shopper programswithin your channel asagreed in the Country Integrated Activity Plan (IAP).
You willdriveuse of Commercial Excellence assets (e.g.Pictures of Success) and approach to activate our brandsto influence consumers at the point of purchase.
You will identify opportunitiesfor new business developmentand provide critical input into the development of category and channel plans.
You are an entrepreneur and afull portfolio thinker
You will drive a shared vision and winning team spirit among the sales teams
This role isvariedanda large percentage of your time will bespentinteracting with the localsalesteam’smembersas well as keycustomers. As a result, you can expect to be travelling extensivelywithinyour areain ordertostay connected to all stakeholders.
KEY ACCOUNTABILITIES AND RESPONSIBILITIES
Deliverresultsand excellence in execution
Deliveron key financial targets (NSV,Gross Margin, Overheads, Profitability, ROI, Value Share)
Deliver onPictures of Success, temporary activities and new businesstargets
Deliverimpact fromchannel and shopper marketingprogramsagreed in the Country IAP
Understandcustomer strategy and how toleverage theBacardi value propositionto grow mutual business
Create effective long-termrelationships with strategic customers and key stakeholders to drive financial impact
Input intokey decisions to ensure Bacardi’sRoute-to-Market approach is optimized
Continuouslywork on maximizingthe effectivenessand efficiency
Createa winningculture
Drive executional excellence through a strong, functioning and orientatedagenda
Workclosewith theOn-tradeArea Managerto build a shared sense of purpose among your teams
Align all employees behind the targets and create a passion for winning in the organization
Recognize accomplishments and behaviors in a timely manner
Ensure all employees have a knowledge of Bacardi history and culture
MEASURES OF SUCCESS
Performance:Achieve financial targets(revenue, profitability) vs. budget; Achieve Pictures of Successtargets
Value share:Drivevalue share growth of key Bacardi brands in Key Accounts
Commercial scorecard:Achieve goals defined in Commercial Scorecard and Country Capability Action Plan
Customer:Achieve target customer satisfaction measures– Picture ofsucces
Employee engagement:Drive sustained improvement in engagement and enablement
Talent:Deliver against talent management objectives
BACARDI CONNECTIONS
REPORTING LINES
Reports To(solid lines)Area ManagerOnTrade
For this role, you will receive the following: A competitive base salary (starting from 38K gross annual base salary), incentive bonus in line with our variable Plan and competitive local market benefits.
At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.
Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
Results Agility You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
Mental Agility You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience
Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.
U.S. applicants have rights under Federal Employment Laws.
Perks of Working for us
At Bacardi, we are committed to providing our Primos (employees) with a comprehensive Total Rewards package of compensation, benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just Cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.
Competitive Pay Package
Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
Retirement/Pension Plan
Medical, Critical Illness, and Life Insurance
Employee Assistance Programs
Best-in-class, family-friendly, and inclusive leave policies
The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.
Some benefits may be subject to an employee contribution.
Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.
Bacardi Limited, the world’s largest privately held international spirits company, produces, markets, and distributes spirits and wines. The Bacardi Limited portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, PATRÓN® tequila, GREY GOOSE® vodka, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouth and sparkling wines, CAZADORES® 100% blue agave tequila, and other leading and emerging brands including WILLIAM LAWSON’S® Scotch whisky, D’USSÉ® Cognac, ANGEL’S ENVY® American straight whiskey, and ST-GERMAIN® elderflower liqueur. Founded more than 162 years ago in Santiago de Cuba, family-owned Bacardi Limited currently employs more than 8,000, operates production facilities in 10 countries and territories, and sells its brands in more than 160 markets. Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited. Visit http://www.bacardilimited.com or follow us on LinkedIn, Instagram, and Twitter.
