
Every bet placed, game played, bonus activated and session completed creates a data point. The value lies in turning those data points into clear commercial intelligence.
We are seeking a highly analytical Business Intelligence Analyst to support a fast-paced iGaming and sports betting operation. This role will be responsible for extracting, analysing and presenting data relating to game performance, player activity, sportsbook results and gaming platform performance.
You will work closely with senior executives and key commercial stakeholders, translating complex datasets into concise reporting, actionable insight and informed recommendations.
The Business Intelligence Analyst will provide accurate and commercially relevant reporting across casino, sportsbook and digital gaming platforms.
You will be expected to understand the story behind the numbers, identify the factors influencing performance and communicate your findings clearly to executive-level stakeholders.
This is an ideal opportunity for an analyst who combines strong technical capability with commercial judgement and a solid understanding of how an iGaming or sports betting business operates.
The successful candidate may be responsible for reporting across areas including:
Success in this role means delivering more than reports.
You will help the business understand what is happening, why it is happening and what action should be taken next. Your analysis will influence executive decisions relating to product performance, player strategy, revenue growth, promotional investment and platform optimisation.
Candidates should submit an updated CV outlining their business intelligence, data analytics and reporting experience.
Applications should clearly indicate any experience within iGaming, online casino, sportsbook, sports betting, gaming platforms or other high-volume digital industries.

Initiate International is first & foremost the leading Recruiter to the iGaming & Fintech industry across the African Continent, having been formed in South Africa back in 2007. Since we joined The Conexus Group in 2023, we now have the ability to offer global recruitment assistance to our clients & candidates through our sister recruitment brand, Pentasia, with their network of offices spanning every other continent. The Conexus Group portfolio also consists of an M&A Advisory, Payments Consultancy, Training Academy & Marketing Services business enabling us to offer a full-service consulting arm.
Initiate International is a team of specialist recruitment consultants who share a passion for recruitment. We ascribe to a more modern approach to recruitment where we, our clients and candidates form one team. It's through working as a team that we are able to identify a perfect match for both clients and candidates.
Exceptional service and quality delivery lie at the heart of the company, we therefore believe in taking a personalised approach to recruitment by striving to understand not only the requirements of our Clients but the nature and corporate culture of their business. In doing so we are not only able to identify the perfect match for your employment needs but are able to provide an employee who will make an immediate impact and begin to add value to your company from day one.
One of the keys to Initiates success is the wealth of industry knowledge its diversified staff of recruitment specialists have acquired throughout their personal experience and acquired networks in their relevant fields. Each division is headed by a qualified senior consultant who will personally consult and advice on the best solution for your recruitment needs.