Mintel

Business Development Representative

Mintel  •  Chicago, IL (Hybrid)  •  3 days ago
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Job Description

At Mintel, we help businesses understand people, markets, and what comes next. As a global market intelligence agency, our understanding of consumers, innovation, and industry gives clients the clarity to act and the confidence to lead. With more than 50 years of expertise, we combine the real-world understanding of our experts with advanced technology to uncover patterns, anticipate change, and help organizations make smarter decisions.

Our Business Development team focuses on expanding our client base in the Consumer Packaged Goods and Professional Services sectors. This individual will join a very successful team that serves as an integral part of Mintel's business and will get the opportunity to partner with some of the key players in these industries. You must be a highly motivated individual with a positive, can-do approach to problem-solving and ideally have one year of sales or sales support experience.

This is a Hybrid position based in Chicago.

Key Responsibilities:

  • Build pipeline by researching and contacting prospects through phone, email, LinkedIn, CRM data, ZoomInfo, Sales Navigator, and other approved channels
  • Serve as the first point of contact for assigned inbound marketing leads and qualify opportunities against agreed criteria
  • Identify decision-makers in marketing, research, and consumer insights functions and uncover their business needs through effective discovery questions
  • Secure introductory meetings and hand qualified opportunities to the Business Development Sales team
  • Maintain accurate, timely records of prospect activity, conversations, qualification details, and next steps in the CRM
  • Share prospect feedback and market insights with Sales, Marketing, and leadership
  • Develop practical knowledge of Mintel’s solutions and the CPG and Professional Services sectors

Required Qualifications:

  • At least 1 year of experience in sales, business development, sales support, customer service, or another relevant client-facing role
  • Confidence making cold and warm introductions by phone, email, and LinkedIn
  • Strong written and verbal communication, active listening, and consultative questioning skills
  • A self-directed and organized approach, with the ability to manage a high volume of prospects and competing priorities
  • Resilience, sound judgment, curiosity, and a positive approach to feedback and rejection
  • Ability to work collaboratively in a fast-paced sales environment

Preferred Experience:

  • Outbound prospecting, lead generation, or lead qualification
  • Using a CRM and sales intelligence tools such as ZoomInfo or LinkedIn Sales Navigator
  • Exposure to CPG, Professional Services, marketing, market research, or consumer insights

Equal Opportunity Employer: Race/Color/Sex/Sexual Orientation/Gender Identity/Religion/National Origin/Disability/Vets

The below reflects the range of base salary for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to, skills, experience, and qualifications. The salary range for this role is: $45,000 USD to $55,000 USD.

Alongside salary, Mintel offers a comprehensive benefits package including medical/dental/vision insurance, flexible spending accounts, health savings accounts, employer paid life and disability insurance, 401(k) with employer match and paid time off. We are invested in our employees' wellbeing which is why we also offer flexible working hours, ClassPass subsidy, mental health benefit through Modern Health, paid volunteer time off, paid birthday leave and paid parental leave.

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Mintel

About Mintel

Market Intelligence is what sets us apart and what defines us as a brand – literally in fact: when the company was founded in 1972 it took its name from an amalgamation of the two words. We have been defining and refining the Market Intelligence Mix ever since, to offer our clients a unique perspective on the consumer landscape ahead and a clear roadmap with which to navigate it.

So what goes into the market intelligence mix?

MARKET RESEARCH is not the only thing we do, but it is right at the core of our business. The vast range of primary research we carry out and commission is the bedrock of our market intelligence, creating data series we can assess incrementally over the long term to track trends and forecast the future.

MARKET ANALYSIS is the second key element of the market intelligence mix. Our specialist team of market analysts scours the globe for trade, industry and government data, which our statisticians then integrate into meaningful sizing models and future value forecasts for thousands of sectors worldwide.

PRODUCT INTELLIGENCE adds micro-level relevance to the macro context of our market analysis, bringing our clients real-world examples of the launches and goods that are driving the numbers.

COMPETITIVE INTELLIGENCE is the fourth pillar of our work, keeping our clients abreast of their rivals’ strategies, communications and results, to give them the understanding they need to choose the right response to gain or maintain that crucial competitive edge.

The magic happens when we pull them all together. Trend analysts, category specialists, systems developers, dedicated account teams and client servicing staff work together to provide our clients with understanding as well as knowledge.

That’s our Market Intelligence. That’s how we help businesses grow. It’s why we’re the leaders in it.

Industry
Research & Polling
Company Size
1,001-5,000 employees
Headquarters
London, GB
Year Founded
1972
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