Job Description

Safety Management Group is seeking a Business Development Manager (BDM) to own and accelerate the growth of our VERO safety software business. This role requires both strategic GTM development and hands-on execution of complex mid-market sales cycles, including pipeline generation and sales support.

The BDM will operate in close coordination with SMG’s Vice President of VERO and marketing team, helping to build and validate a scalable sales motion that will integrate into broader GTM coverage over time. This will require that the selected candidate learns the business, the software, and client challenges, then translating that insight into a clear, executable go-to-market strategy that consistently drives new revenue.

Experience in construction safety is a plus; however, the ability to quickly learn and translate complex offerings into compelling client value is essential. This is a unique opportunity to re-invent the sales process for a mature product with a proven value proposition. The BDM will represent a fully supported pre-qualification and data management software and service offering, backed by established enterprise clients and a long-tenured implementation and support team.

While a new GTM process and playbook is new and continuously improving, this role comes with a dedicated marketing budget, strong executive partnership, and meaningful influence over the future direction of the product. The BDM will partner closely with SMG leadership and the GTM organization to expand adoption of VERO with new and existing customers. The role will lead early-stage pipeline development, opportunity advancement, and initial client success while helping define a repeatable, scalable go-to-market approach for long-term growth.

Key Responsibilities

• New Client Acquisition - The primary goal of the BDM is to drive new logo subscriptions for VERO.
• This includes:
• Utilize prospecting and research tools, coordinate with SMG team to qualify opportunities; prepare for and book pitch meetings with target prospects.
• Strategize with team members to innovate & improve the overall sales development process
• Conduct sales development best practices with email, phone, and social drips using enablement technology (Gong) to connect with new prospects.
• Qualifying, advancing, and closing support of opportunities from first contact through contract, in alignment with GTM processes
• Rapidly learning client business processes and identifying where VERO delivers measurable value
• Conducting compelling presentations and product demonstrations
• Representing SMG at industry networking events and trade shows
• Supporting new clients during onboarding and early adoption to ensure long-term success
• Maintaining disciplined pipeline management and activity tracking within Salesforce CRM

Requirements

• Bachelor’s degree in a related field
• Five or more years of experience in SaaS/tech-enabled service, B2B field sales, or account management
• Demonstrated success owning and closing complex sales opportunities
• Strong strategic, commercial, and consultative selling skills
• Action- and results-oriented; comfortable being measured by outcomes and activity
• Demonstrated ability to operate with minimal direction and build structure where it does not yet exist
• Ability to quickly learn market needs and translate solutions to meet those needs
• Curiosity to understand client buying motivations and market appetite for VERO
• Ability to quickly understand safety culture, performance metrics, and SMG’s role in improving outcomes
• High integrity, sound judgment, and strong ethical standards
• Adaptable and comfortable operating in a changing, growth-oriented environment

Physical Demands of the job may include: Prolonged periods sitting at a desk and working on a computer. Manual dexterity needed for typing and other repetitive tasks. Must be able to speak in an accurate and detailed manner on the phone or in person. Moving about long distances and uneven terrain; Ascending and descending stairs and ladders; Remaining in a stationary position for a prolonged period of time; Working in extreme weather; Being exposed to loud noises; Wearing personal protective gear correctly when required.

*This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.

Safety Management Group is an EEO Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.