Job Description

Business Development Manager – FMCG

Location: Cairo, Egypt (with local travel)



The Product Business Development Manager owns the end-to-end FMCG product lifecycle—from concept and sourcing to pricing, compliance, go-to-market execution, distribution, and revenue growth. The role bridges commercial strategy, suppliers, manufacturing, branding, and sales to deliver market-ready, compliant, and profitable products for the Egyptian market and selected export opportunities.

Key Responsibilities

Identify FMCG product opportunities based on consumer trends, retail gaps, Horeca needs, and margin potential

Define product concepts, positioning, pricing, and margin targets supported by feasibility studies

Source and manage manufacturers, co-packers, and suppliers; lead commercial negotiations

Ensure full regulatory compliance with NFSA, Ministry of Health, and customs requirements

Build product costing models and pricing structures across modern trade, traditional trade, Horeca, and promotions

Oversee packaging, branding readiness, SKU architecture, and pack size strategy

Lead go-to-market planning, launch execution, and early performance tracking

Develop distribution networks, onboard distributors and key accounts, and negotiate trade terms

Optimize post-launch performance and manage product lifecycle, extensions, and exit decisions

Key Deliverables

Commercial feasibility and business cases

Product cost and margin models

Supplier and manufacturing agreements

Regulatory-ready product documentation

Launch plans and sales toolkits

Post-launch performance and profitability reviews

Experience & Qualifications

Bachelor’s degree in Business, Marketing, Supply Chain, or related field (Food Science preferred for food FMCG)

5–8 years of FMCG experience in business development, product, or category management

Proven FMCG product launch experience in Egypt

Strong knowledge of local manufacturing, modern trade, distributors, and NFSA regulations
Working Conditions:

From Sunday to Thursday
Friday and Saturday are off

Benefits
Social insurance
Medical insurance