Job Description

Business Analyst We are seeking a detail-oriented and analytical Business Analyst to bridge the gap between business needs and technical solutions. The ideal candidate will work closely with stakeholders to understand requirements, analyze processes, and deliver data-driven insights that support strategic decision-making. Key Responsibilities  Gather, analyze, and document business requirements from stakeholders  Translate business needs into functional and technical specifications  Analyze business processes and identify areas for improvement  Work with cross-functional teams (IT, product, operations, finance, etc.)  Create reports, dashboards, and presentations for leadership  Support solution design, testing, and implementation  Conduct gap analysis and impact assessments  Ensure solutions align with business goals and compliance standards Required Skills & Qualifications  Bachelor’s degree in Business, Finance, IT, or related field  Proven experience as a Business Analyst or similar role  Strong analytical, problem-solving, and critical-thinking skills  Excellent communication and stakeholder management abilities  Proficiency in tools like Excel, SQL, Power BI/Tableau (preferred)  Experience with requirement-gathering techniques (BRD, FRD, user stories)  Understanding of SDLC and Agile/Scrum methodologies Preferred Qualifications  MBA or relevant certification (CBAP, PMI-PBA, etc.)  Experience in Agile or digital transformation projects  Knowledge of data modeling and process mapping tools (Visio, Lucidchart) This is an Internal document.

• Analyze and interpret data to identify trends and patterns, providing actionable insights for digital banking initiatives.
• Support the sales team by offering analytical insights and recommendations to enhance customer engagement and retention.
• Collaborate with cross-functional teams to develop and implement digital banking solutions, ensuring a seamless customer experience.
• Monitor and evaluate the performance of digital banking products and services, identifying areas for improvement and optimization.
• Conduct market research and competitive analysis to stay updated on industry trends and best practices in digital banking.
• Develop and maintain efficient reporting systems, generating regular reports on key performance indicators (KPIs) for digital banking.
• Assist in the development and execution of digital marketing campaigns, ensuring alignment with business objectives and customer preferences.
• Provide training and support to the sales team on using digital banking tools and platforms effectively.
• Stay updated on emerging technologies and industry innovations, proposing innovative solutions to enhance our digital banking offerings.

• Bachelor's degree in Business Administration, Finance, Economics, or a related field.
• Minimum 3 years of experience in a business analyst role, preferably in the banking or financial services industry.
• Strong analytical skills with the ability to interpret complex data and provide actionable insights.
• Excellent knowledge of digital banking trends, technologies, and best practices.
• Proficiency in data analysis tools and techniques, including SQL, Excel, and data visualization software.
• Experience in working with CRM systems and sales enablement tools is preferred.
• Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• A results-driven and customer-centric approach to work, with a focus on continuous improvement.
• Willingness to stay updated on industry trends and a passion for digital innovation.