Fredley Group of Companies

Brand/Marketing Manager (Food and Beverage)

Fredley Group of Companies  •  Quezon City, PH (Onsite)  •  13 days ago
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Job Description

Building a brand strategy means building a unique story and customer experience—something that connects them with a company and its products and fosters loyalty over time.

ABOUT THE ROLE:

BRAND/MARKETING MANAGER
is responsible for overseeing any aspect of marketing related to a company’s brand, and ensuring that all branding decisions ultimately result in stronger sales. To achieve that alignment, brand managers tend to work with multiple areas of marketing, like research, content, social, and design.

As a Brand/ Marketing Manager you may be responsible for:

  • Conducting market research
  • Analyzing data for trends, insights, and information
  • Advising multiple teams on branding strategy
  • Communicating with marketing teams to ensure brand alignment
  • Managing projects through various stages of development
  • Managing budgets to support branding efforts
  • Maintaining relationships with company stakeholders
  • Developing and implementing marketing plans, policies and strategies according to organizational goals and market demands
  • Designing promotional activities and events for marketing products and services
  • Gathering and analyzing data involved in marketing campaigns and activities
  • Planning a budget, evaluating campaign expenditure and estimating potential sales
  • Formulating competitive pricing strategies that meet organizational objectives and appeal to customers
  • Evaluating the effectiveness of marketing campaigns and adjusting or implementing strategies to improve them
  • Developing and implementing marketing plans, policies and strategies according to organizational goals and market demands
  • Designing promotional activities and events for marketing products and services
  • Gathering and analyzing data involved in marketing campaigns and activities
  • Planning a budget, evaluating campaign expenditure and estimating potential sales
  • Formulating competitive pricing strategies that meet organizational objectives and appeal to customers
  • Evaluating the effectiveness of marketing campaigns and adjusting or implementing strategies to improve them

Qualifications

Atleast 3-5years of experience as a Brand/Marketing Manager.

Additional Information

Why choose us?

We are one of the promising companies in the Philippines with different awards & recognitions. We are offering our employees these perks and benefits as follows:

  • Government Mandated Benefits
  • Motorcycle Loan
  • Scholarship Subsidy
  • and More!

What to do next?

For this role, please submit your resume. There would be an initial screening from our Talent Acquisition Team and a final interview with the Hiring Manager.

Please do take note that we will only reach out to candidate/s who passed our paper screening.

Send your application now or refer a candidate to us! Thank you very much!

Fredley Group of Companies

About Fredley Group of Companies

The Fredley Group of Companies is a Philippine-based master franchise collection of over 250 restaurant and café branches operating nationwide with more than 2,000 employees and 9 separate brands. These brands include on-the-go products such as New York Fries and Dips, Liang Crispy Roll, and Macao Imperial Tea.

Industry
Food & Beverage
Company Size
51-200 employees
Headquarters
Quezon City, PH
Year Founded
2014
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