Job Description

🪐 Discover our galaxy
Join the Future of Work ! Malt is Europe's leading freelance marketplace, connecting over 900,000 talented freelancers with 90,000+ companies. Founded in 2013, we're transforming how work gets done through our tech-powered, human-centered platform. What makes us different:
- A diverse team of 600 Malters across 6 European countries- A culture that champions equality (50% of our Comex are women) and inclusive growth- Backed by top investors including ISAI, Serena Capital, Eurazeo Growth, Goldman Sachs, and BPI- A mission to give everyone the freedom to work differently
Ready to help shape the future of work? Your next chapter starts here! 🪐
At Malt we believe that Ambition is the Way, so all lists of missions and responsibilities are non-exhaustive.

Explore your future career 🔭

As our new Brand Strategist based in Paris , you will join a fast-paced and ambitious marketing department dedicated to positioning Malt as the ultimate expert in the freelance ecosystemReporting directly to Nicolas Boye-Møller , you will play a pivotal role in defining, articulating, and safeguarding our brand’s strategic directionYour mission will be to ensure Malt remains distinctive, highly relevant, and perfectly aligned with our long-term global business objectives as we continue to scale across Europe.

Key responsibilities ✨

• Develop the core brand platform, including purpose, narrative, and tone of voice, ensuring every marketing action aligns with business goals.
• Analyze market trends, competitor behavior, and audience data to distill complex information into actionable communication insights.
• Act as the "brand guardian," establishing clear guidelines to maintain total brand consistency across all internal and external touchpoints.
• Partner with growth, creative teams, and external agencies to translate high-level strategic concepts into cohesive, impactful creative work.
• Lead major brand launches and transformations by converting overarching strategies into clear, executable communication plans.
• Strategize the amplification of brand content, collaborating with cross-functional teams to maximize reach, engagement, and visibility.

About you 🧑‍🚀

• Background: High-level education ideally in Marketing, Communications, Business, or a related field.
• Experience: Proven experience (+ at the end of your minimum years of experience) in brand strategy, planning, or brand management, ideally within an agency or a fast-growing tech environment.
• Languages: English on a native level. Fluency in French or other European languages is a strong plus.
  
• Skills & Competencies: Exceptional ability to build strategic narratives and synthesize heavy data into one singular, "aha!" insight :
• Strong proficiency in market research, competitive intelligence tools, and campaign audience segmentation.
• Deep understanding of the full media ecosystem, knowing how messaging adapts from high-level awareness to conversion-led performance marketing.
• Diplomatic authority with the ability to say "no" to off-brand ideas constructively without stifling innovation.

How to join the mission? 🚀

• Step 1: First introductory call with our Talent Acquisition Manager, Claudia, to understand your background and motivations (30 minutes)
• Step 2: Deep-dive interview with the hiring manager, Nicolas Boye-Møller to talk strategy, brand vision, and expectations (45 minutes)
• Step 3: Practical business case study followed by a presentation to key stakeholders from the Marketing and Creative teams (1 hour)
• Step 4: Final interview with our CMO, Carla Lopez Martinez to debrief the case and discuss Malt’s long-term vision

Malt is the perfect space to thrive personally and professionally 💫
- Onboarding: Before easing into your new role, you’ll spend your first week learning about our culture, products, and services with other new joiners at our office in Paris - Equity: Every Malter is entitled to stock options - Lunch vouchers (legal benefit) €9/day on your Swile card - Transportation (legal benefit): 50% reimbursement (any type of transport) - Healthcare insurance (legal benefit) - RTT: From 8 to 12 days off per year - Sports: Company participation to a Gymlib (Wellpass) membership - Malt sabbatical: Every three years, all Malters are entitled to a one month fully paid sabbatical leave - Free books: If you’re interested in learning more about any topic relevant to Malt’s business, just tell us the books you’d like to read, and we’ll order them for you—without any questions asked or approval processes to follow - Remote work: Hybrid policy balancing on-site and home office - Team building events organized every year
Ready? Get your ticket to Malt 🪐
At Malt, we are committed to fostering an inclusive and diverse workplace. We recruit based on skills, experience, and potential, without any form of discrimination related to age, gender, sexual orientation, ethnicity, religion, or disability. Our mission is to create a work environment where everyone feels valued, respected, and safe to thrive.
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