Job Description

Brand, SEO & Social Media Specialist - (Hybrid)

As you contemplate your future, you might be asking yourself, " What's the next step?’’ Start your journey with us!

We're seeking an experienced Brand, SEO, Social Media Specialist to join our Marketing Liligo team in Barcelona (Hybrid) to support the creation, optimization and publication of content across Liligo’s main digital touchpoints. Your role will combine SEO content production, editorial coordination, CMS integration, social content adaptation and brand consistency.

You will work closely with the SEO Lead and the marketing team to produce high-quality content for the French market, improve Liligo’s organic visibility and ensure that our tone of voice remains clear, useful, transparent and inspiring across all channels. If you're ready to soar, we're ready to take you there.

Why eDreams ODIGEO
We’re the world's leading travel subscription platform.

• We pioneered Prime, the first and largest travel subscription programme, which has topped over 7.8 million Prime members since launching in 2017.
• Millions of customers every year across 44 markets – 5 brands: eDreams, GO Voyages, Opodo, Travellink, and the metasearch engine Liligo
• More than 100 million searches per day on our websites - more than 6 billion AI daily predictions
• Over 1,700 employees – More than 60 different nationalities from all continents – 99% permanent contracts

In this role, you will be working for Liligo, our travel search engine which instantly compares available flights, trains, bus, car rentals and hotel offers; all on the same website to help users find the best deals and simplify travel planning. Based in Paris, simple, objective and transparent, it serves over a million unique monthly visitors across seven languages.

What you will do:
The Role's Key Responsibilities and Tasks

As an eDOer, you will have clear objectives, great challenges and a clear overview of how your work contributes to the global company project and its customers. As a Brand, SEO, Social Media Specialist in the Marketing Liligo Team you will be in charge of:

• Contribute to the editorial calendar for the Liligo Magazine, SEO pages, landing pages and selected external touchpoints.
• Coordinate day-to-day content production based on priorities defined with the SEO Lead and marketing team
• Help ensure that all content follows Liligo’s tone of voice, editorial guidelines and brand positioning
• Review and improve existing content to maintain quality, consistency and relevance over time.
• Write, edit and proofread high-quality digital content, including blog posts, travel guides, SEO landing pages, newsletters and social media copy.
• Adapt editorial and SEO content into engaging formats for social channels such as Instagram, TikTok, Facebook, Pinterest and LinkedIn.
• Support CRM and newsletter content by reviewing copy, tone of voice and visual consistency in close collaboration with the CRM Manager.
• Turn travel insights, trends and user needs into clear, useful and engaging content for travelers.
• Create SEO-oriented content for Liligo’s website, including blog articles, travel guides, landing pages and destination pages.
• Use AI tools where relevant to support and accelerate the writing process, while ensuring strong editorial quality, accuracy and brand consistency.
• Publish and integrate content directly into the CMS, making sure each page is properly formatted, structured and ready to go live.
• Work with the SEO Lead to follow content priorities, update existing pages and track the performance of published content.
• Create simple and effective visual assets to support content distribution, including social media visuals, banners, stories, basic short-form videos and newsletter visuals.
• Use agile creative tools such as Canva, CapCut or similar platforms to adapt existing templates and produce daily content assets.
• Collaborate with designers or external creative teams for larger campaigns when needed.
• Monitor key content performance indicators such as organic traffic, engagement, social interactions and newsletter performance.
• Use tools such as Google Search Console, SEMrush, GA4 or internal dashboards to understand what works and identify opportunities for improvement.
• Use modern AI tools to streamline content workflows, generate content variations, support research and improve production efficiency.

What you need to succeed:
Good to have

Bring your unique perspective, speak up, and offer disruptive solutions. You'll have the opportunity to learn and grow while making a real impact on our team. Here's what you need to succeed:

• 2 to 4 years of experience in content marketing, digital content, copywriting, SEO content or a related role, ideally within an online pure player, digital media company or the travel/tourism sector.
• Native-level or fully bilingual French writing skills are mandatory, with excellent grammar, syntax and tone of voice. Good written and verbal communication skills in English are required to work smoothly within our international team in Spain.
• Good understanding of SEO content best practices and experience publishing content in a CMS such as WordPress or similar. Familiarity with tools such as Google Search Console, SEMrush or GA4 is a plus.
• Ability to adapt written content into social media formats and maintain a consistent brand voice across different channels. Experience with social media content creation is a strong plus.
• Comfortable using simple creative tools such as Canva, CapCut or similar platforms to produce visual assets, stories, banners and basic short-form videos. Advanced design or video editing skills are a plus, but not mandatory.
• Comfortable using generative AI tools such as ChatGPT, Claude, Midjourney or similar solutions to support brainstorming, content production, copy variations and workflow optimization, while keeping human editorial judgment and quality control
• Creative, detail-oriented, curious and organized. Able to work autonomously on operational tasks while collaborating closely with SEO, brand, CRM and marketing teams.

Preferred Qualifications

• Experience with Applied AI Tools: Demonstrated comfort using practical AI tools such as Gemini, or other AI-powered assistants.
• Experimentation Mindset: Curiosity and eagerness to explore, experiment with, and integrate emerging AI-driven solutions into workflows.
• AI-Enhanced Problem Solving: Ability to effectively leverage AI tools to streamline processes, and enhance productivity.
• Adaptability and Learning Agility: Enthusiastic about continuously learning and quickly adapting to new AI features and capabilities.
  
  

What’s in it for you?
The best talent deserves the best benefits

At eDO, we want you to be a part of our success story and great culture.

Here's what we offer:

• A rewarding Compensation package! 💥 Prime Plus membership, competitive salary and benefits package, including flexible benefits, performance-based bonuses, birthday day off, discounts and partnerships, relocation support and premium equipment with role-based selection options and device ownership through our equipment lifecycle program when it reaches its refresh cycle.
• Continuous learning to fuel your growth and explore new horizons! 📚 Learn and grow with free Coursera access, soft skills workshops, tech training, leadership development, and more. Plus, enjoy a great onboarding program.
• Grow opportunities to empower your career and unleash your potential! 🚀 Personalised career paths and the eVOLVE Program will help you discover, grow, and thrive. Internal mobility opportunities let you pursue horizontal career changes and promotions.
• Your Well-being is our priority. Embrace Freedom and Flexibility! 💙 At eDO, we value flexibility, employee care, and transparency. We offer a hybrid home-office model focused on outcomes. You'll be able to find the right work-personal life balance that suits you best.
• Work hard, party hard! We believe in having fun and connecting with colleagues! 🎉 Join eDO for after-work events, padel tournaments, parties, and more. Create communities based on your passions, like sports and music. Come to work as you are, with no dress code, and enjoy free fruit, coffee, and tea at our offices.
• Enjoy a dynamic and healthy environment! 💫 Be innovative, take risks, and share your ideas. Our diverse and open-minded teams support high performance, learning, and growth. You'll work in an Agile mindset environment with recognition at our core.

Wanna take a peek into what it's like to work at eDO? Follow us on LinkedIn and discover more about life at eDO!

If you are ready for a career opportunity with unmatched benefits, continuous learning, and a supportive work-life balance, look no further! Take your career to new destinations by applying now and help our diverse, inclusive, and passionate team shape the future of travel.

Apply now!

We are an equal-opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. Our people are the key to our success. Each one of them is unique in their own way and the respect for their uniqueness is and will always be a passion and motivation. Don’t meet every requirement? If you’re excited about this role but do not feel your experience aligns perfectly with all the requirements we strongly encourage you to apply nevertheless.

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