Job Description

Job Title: Digital Designer
Contract Type: Permanent
Office Based: Holborn, London | Hybrid working, 3 days a week in the office
At Whitbread, we're looking for a Mid-weight Digital Designer to join the Premier Inn Design & Production team. This is an exciting opportunity to help shape creative work for one of the UK's most recognisable brands, delivering compelling digital campaigns and customer communications across a wide range of channels.
Working across Brand Marketing, CRM, Ecommerce, Product & Propositions, External Communications and Social, you'll create customer-focused design solutions that connect with audiences and support commercial objectives. From developing concepts and campaign assets to creating animations and motion graphics, you'll play a key role in delivering distinctive creative work that enhances the Premier Inn brand experience.

What you'll be doing:
• Create engaging digital design solutions across email, CRM, social media, display advertising, web and other digital channels.
• Develop creative concepts and visual routes that bring brand campaigns and customer communications to life.
• Design and produce static and animated assets, using motion and storytelling to increase engagement and impact.
• Work closely with stakeholders across Brand Marketing, CRM, Ecommerce, Product & Propositions, External Comms and Social teams to deliver effective creative solutions.
• Translate briefs into high-quality, customer-focused creative that supports business objectives and reflects customer needs.
• Apply and champion Premier Inn brand guidelines whilst identifying fresh and relevant ways to evolve creative execution.
• Present creative ideas and rationale confidently, responding positively to feedback and refining work as required.
• Support campaign delivery from initial concept through to production-ready assets.
• Contribute to creative reviews, trend research, competitor analysis and team critique sessions.
• Help develop templates, toolkits and motion design principles that improve efficiency and consistency across the brand.
Why you'll love it here:
• Bonus up to 10%
• Up to 10% contributory pension
• Up to 60% off Premier Inn and Hub stays
• Individual and company-wide performance incentives
• Discounts from a wide range of retailers and leisure providers
• Excellent career development opportunities within one of the UK's leading hospitality businesses
What you'll need:
• Proven experience delivering high-quality digital design in an in-house or agency environment, with a strong portfolio showcasing brand campaigns, digital creative and motion graphics.
• Strong understanding of typography, layout, imagery, visual hierarchy and design principles, with experience creating assets across email, CRM, social, display and web channels.
• Animation and motion design skills, with the ability to develop concepts and bring ideas to life through engaging storytelling across multiple formats and touchpoints.
• Ability to balance creative thinking with commercial objectives, translating briefs into customer-focused creative that drives results.
• Excellent communication and stakeholder management skills, with confidence presenting work, explaining creative rationale and collaborating across a range of teams.
• Strong organisational skills, attention to detail and the ability to manage multiple projects and deadlines in a fast-paced environment.
• A proactive, collaborative and self-sufficient approach, comfortable taking ownership whilst contributing to a close-knit creative team.