Henkel

Brand Manager - MY & SG

Henkel  •  Kuala Lumpur, MY (Remote)  •  4 days ago
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Job Description

About this Position

To develop and implement marketing growth strategies and future potential in advancement roles in Marketing department. Driving and building brand identity and awareness to increase market share.

What you´ll do

Marketing Activations:

  • Develop and plan the marketing activations aligned with the company's business goals and objectives.
  • Ensure that the brand's image and messages are consistent across all departments, business channels and touchpoints.
  • Working
    closely with Malaysia counterparts in managing and sharing resources on
    marketing activities, collaterals, promotions or any activations with
    adaptation to local market needs.

This includes overseeing the creation of marketing collateral and brand guidelines.

  • Working closely with Malaysia counterparts in managing and sharing resources on marketing activities, collaterals, promotions or any activations with adaptation to local market needs.

Campaign Development and Execution:

  • Assist Marketing Manager in planning and execution of marketing campaigns, product launches and promotional activities across various channels.
  • Working closely with Digital & PR team for advertising & publicity campaigns across different channels (digital, print, social media, etc.).

Education & Salon Development:

  • Working closely with commercial team to explore business opportunities and brand reach through key channel partners.
  • Working closely with education team to improve education support efficiency to commercial team and salon partners to speed up new customers opening and customer retention.

Budget Management:

  • Assist Marketing Manager to manage allocated marketing spend efficiently and ensure that campaigns and initiatives deliver a positive return on investment (ROI).
  • Market Trends, Performance Analysis and Reporting:
  • Monitoring and analyzing key performance indicators (KPIs) to evaluate the effectiveness of brand initiatives – launches, promotions or any brand activation activities.
  • Leverage data-driven analysis, competitor activities, market trends and customer behavior to make refine marketing strategies.

Proven success working in a fast-paced environment where strategic brand-building efforts are complemented by trade business acumen § Ability to build, train and supervise secondary structures at workplace for effective AVA. § Proven People Management Skills. § Analytical and strong presentation skills/ Good MS office knowledge

What makes you a good fit

  • Degree holders in any field
    Min 2 years of work experience preferably in beauty related industry
  • Comprehensive knowledge of MS office

  • Strong verbal and written presentation skills

  • Effective communication skills

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Medical Coverage for employees and eligible dependents
  • Additional EPF Contribution
  • Dental, Health and Eye Screening etc for employees and eligible dependents
  • Discounts on company products

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.


Henkel

About Henkel

Henkel operates worldwide with leading innovations, brands and technologies in two business areas: Adhesive Technologies and Consumer Brands.

Founded in 1876, Henkel looks back on more than 145 years of success. The company holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies such as Persil, Schwarzkopf and Loctite. Henkel, headquartered in Düsseldorf / Germany, counts among the most internationally aligned German-based companies in the global marketplace.

Our company purpose expresses what unites us all at Henkel: Pioneers at heart for the good of generations. We are a diverse team of about 47,000 colleagues worldwide, striving to enrich and improve life every day through our products, services, and solutions. Our Purpose is built from our roots and carries a long-standing legacy of innovation, responsibility, and sustainability into the future. Our shared values and Leadership Commitments guide our decisions and actions every day.

Imprint: http://www.henkel.com/imprint

Data Privacy: https://www.henkel.com/data-protection-statement-social-media

Industry
Manufacturing & Production
Company Size
10,000+ employees
Headquarters
Düsseldorf, DE
Year Founded
Unknown
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