Job Description

Brand Communications Specialist

Mexico City, Sao Paulo, Buenos Aires, Bogotá, Metropolitana de Santiago

Intelligent manufacturing / Industrial Internet / Industrial automation

27届校招储备实习生

Responsibilities

We're looking for someone who can build an emotional connection between the brand and its users — someone who, in the AI-powered era, crafts content that makes brand stories resonate across global markets. Brand content & creative planning — contribute to brand campaign ideation and narrative planning, translating brand value into compelling content. AI-assisted content production — leverage AI tools for copywriting, visual asset generation, and multilingual content localization. Communications execution & management — support social media operations, KOL partnerships, and channel communications. Media relations — support media relations maintenance, PR campaign planning, public sentiment monitoring, and crisis management.

Qualifications

Qualifications Class of 2027, bachelor's degree or above; communications, advertising, foreign languages, psychology, sociology and related fields — we value creative thinking and content sense above any specific major. Experience in campus media, content creation, student club publicity, or brand projects, with demonstrated copywriting or campaign planning ability. Preferred A sharp eye for brand insight — grasp brand tonality, capture user emotions and cultural trends. A genuine passion for content creation — love for words and creativity, skill in translating complex product value into resonant content. A drive for AI exploration — familiar with ChatGPT, Midjourney, Runway, etc.

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