Amer Sports

Brand Communications Manager - Arc'teryx

Amer Sports  •  State of Victoria, AU (Onsite)  •  1 day ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

At Arc’teryx, we exist to inspire a life outside. Built in the mountains and designed for performance, we create products and experiences that connect people to the outdoors and to each other.

We’re looking for a strategic and culturally connected Brand Communications Manager to lead how the Arc’teryx brand comes to life across Australia and New Zealand.

This is an opportunity to shape storytelling at one of the world’s most premium outdoor brands — leading integrated marketing across PR, social, creative, content and brand management to build relevance, community connection and long-term growth.

The Opportunity

Reporting to the Head of Marketing, you will lead and integrate the Brand Marketing function across ANZ, bringing together strategic leadership, creative excellence and operational delivery to create impactful, omnichannel brand experiences.

You’ll lead a high-performing team and work cross-functionally across retail, digital, merchandising, commercial and marketing, while partnering closely with regional and global stakeholders to ensure Arc’teryx continues to show up in a way that is premium, culturally relevant and digitally led.

From product storytelling and community moments to social-first campaigns and earned media, you’ll drive the work that shapes how consumers experience the brand across every touchpoint.

What You’ll Be Doing

  • Lead the Brand Marketing function across Brand Management, PR, Social Media, Creative & Content
  • Drive culturally relevant and commercially impactful storytelling across all consumer touchpoints
  • Develop integrated brand and communications strategies that strengthen brand awareness, engagement and growth
  • Lead omnichannel campaigns across digital, social, retail, PR, media and community channels
  • Champion social-first and earned-first marketing approaches that spark visibility, conversation and community connection
  • Inspire, mentor and develop a high-performing marketing team
  • Partner with regional and global stakeholders to bring product and brand storytelling to life within ANZ
  • Collaborate cross-functionally across retail, merchandising, commercial and sport marketing teams
  • Identify opportunities to amplify storytelling through partnerships, ambassadors, talent, events and community engagement
  • Lead agency relationships across PR, creative, media, social and production partners
  • Oversee campaign budgets, forecasting and operational planning across the Brand Marketing function
  • Ensure strong prioritisation and delivery across multiple campaigns and business priorities

What You Bring

  • Significant experience within premium apparel, sport, outdoor, lifestyle or culturally connected brands
  • Proven leadership across brand marketing, PR, social media and creative/content functions
  • Strong social-first, earned-first and omnichannel marketing capability
  • Experience leading high-performing teams and navigating complex stakeholder environments
  • A strategic and collaborative mindset, with strong communication and campaign delivery skills
  • Experience managing agencies, budgets and integrated marketing campaigns
  • 8+ years’ experience in brand marketing, communications or integrated marketing leadership roles
  • Tertiary qualifications in Marketing, Communications, PR or a related field
  • A genuine passion for the outdoors and living the brand authentically

What you'll love working here:

  • Generous product discounts across Arc’teryx and affiliated Amer Sports brands
  • Competitive salary package and bonus opportunity
  • Real career growth and development pathways within a global business
  • Access to free mental health and wellbeing support through our Employee Assistance Program
  • Ongoing training, leadership development, and learning opportunities
  • Be part of a passionate, purpose-led team that loves the outdoors

If you’re ready to lead bold storytelling, build cultural relevance and create work that connects deeply with communities, we’d love to hear from you.

Amer Sports

About Amer Sports

We are a global group of iconic sports and outdoor brands, including Arc'teryx, Salomon, Wilson, Peak Performance, Atomic, and Armada. Our purpose is to elevate the world through sport—from courts to slopes, from cities to mountains, and everywhere in between, we aim to inspire people to explore and experience the joy of sports and outdoor activities, and lead better, healthier lives.

Our global community of 11,400 people operates in 41 countries. Amer Sports, Inc. shares are listed on the New York Stock Exchange.

Join our global community in elevating the world through sport!

Industry
Retail & Ecommerce
Company Size
1,001-5,000 employees
Headquarters
Helsinki, FI
Year Founded
1950
Social Media