Location: Léman International School Chengdu (LIS)
Nord Anglia Education – the world’s leading private school’s organisation is recruiting a Brand Communication & Event Relations Officer.
The Brand Communication & Event Relations Officer is responsible for strengthening the school’s brand reputation, managing global digital channels, and delivering high-impact marketing events that support student recruitment and community engagement. This role contributes directly to student enrolment growth through marketing activity.
Key Responsibilities
1.Global Social Media Management
Manage and grow the school’s presence across:
Develop platform-specific content strategies
Ensure consistent, high-quality storytelling aligned with brand positioning
2. Campaign Management (Paid & Organic)
Plan and execute integrated social media campaigns
Coordinate paid advertising campaigns (with agency or internal support)
Monitor performance and optimise campaigns for engagement and enquiries
3. Website Management
Maintain and update the school’s official website
Develop landing pages to support campaigns and events
Ensure strong user experience and clear parent journey to enquiry
4. Event Planning & Execution
Lead planning and delivery of key marketing events, including: Open Days, Little Learners programmes, Seasonal and community events
Manage event promotion, registration, and follow-up
Ensure high-quality on-site experience for prospective families
5. External Partnerships & Outreach
Develop and manage relationships with: KOLs / influencers, Education agents
Corporate partners (HR, relocation services)
Identify new partnership opportunities to drive enrolment
6. Content, PR & Communications
Write and publish: News articles，School achievements and student success stories
Translate marketing content where required (EN/CN)
Ensure messaging is clear, consistent, and engaging
7. Brand & Reputation Management
Promote school achievements, awards, and outcomes
Strengthen brand positioning in a competitive market
Support consistent communication across all channels
8. Marketing Coordination & Administration
Support campaign coordination and internal communications
Assist with marketing documentation and reporting
Skills & Experience
Degree in Marketing, Communications, or related field
3–5 years’ experience in brand, communications, or event marketing
Fluent in English, with the ability to use English as a working language, including independently handling communication, content creation, and coordination with overseas stakeholders
Strong content writing and storytelling skills
Experience managing global social media platforms
Event planning and stakeholder management experience
Personal Attributes
Excellent communication and interpersonal skills
Highly organised with strong project management ability
Strategic thinker with creative mindset
Confident working with external partners and stakeholders
Ability to work both independently and collaboratively to achieve team goals
Employment Start Date: ASAP
To Apply
On-line applications need to be directly through the Nord Anglia Education careers page and should include a CV. Applicants can also submit their resumes to HR@lis-chengdu.com
At Nord Anglia Education, we are an equal opportunities employer dedicated to creating a diverse and inclusive workforce. In our schools and offices around the world, we treat all colleagues fairly based on their skills and qualifications, without discrimination.
We value individuals from all backgrounds, including those with different abilities and neurodivergent conditions, as well as those who identify with various protected characteristics.
Nord Anglia Education is committed to ensuring the highest possible safeguarding standards in our schools and we expect every employee to share this commitment.
