Demant

Brand and Marketing Specialist

Demant  •  Middelfart, DK (Hybrid)  •  2 days ago
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Job Description

Are you motivated by driving digital marketing and brand activities in a global MedTech environment? Do you thrive at the intersection of commercial impact, product launches, and cross-functional collaboration?

Then you might be our new Brand and Marketing Specialist within Consumables & Traded Goods – a newly created position with strong global exposure and impact.

Your impact as our new Brand and Marketing Specialist

In this newly established role, you will take ownership of marketing execution across our Consumables & Traded Goods portfolio, ensuring that our products are effectively presented, promoted, and positioned to support commercial growth.

Operating in a global setup, you will work closely with the Hearing and Balance Consumables team product management, commercial teams, and marketing colleagues across the organisation to ensure consistent messaging, strong campaign execution, and successful product launches.

Reporting directly to GM, Consumables and Traded Goods Rie Søbye, you will drive marketing execution and ensure high-quality deliverables that support commercial priorities and strengthen our presence across channels.

Drive global marketing execution and product launches

Your key responsibilities include:

  • Plan and execute annual marketing activities aligned with product and commercial priorities
  • Support and coordinate product launch readiness in close collaboration with product management and sales
  • Ensure consistent branding, messaging, and visual identity across all materials and touchpoints
  • Develop impactful, ready-to-use sales enablement materials, including presentations, launch kits, and training content
  • Maintain and improve product presentation across webshop and digital platforms, ensuring a strong and seamless customer experience
  • Execute marketing campaigns across channels (digital, social, email, and more)Track and optimise campaign and content performance, turning insights into concrete improvements.
  • Ensure consistent and high-quality branding across all materials and touchpoints.

You will contribute to the continued development of our Consumables & Traded Goods business by ensuring strong execution of marketing initiatives and supporting the commercial success of both new and existing products.

Working in a global, matrix organisation, you will collaborate closely with stakeholders across Product Management, Sales, Regulatory, and Marketing teams to translate business needs into clear and engaging marketing activities.

Get to know your new team and manager

You will join a small, specialised team of three marketing professionals, working closely together to deliver high-quality marketing across the portfolio.

The role reports directly to GM, Rie Søbye, and is part of a collaborative and international environment, where you will also work closely with marketing colleagues across other parts of the organisation.

We are a team that values collaboration, agility, and a hands-on approach—while also making room for a positive and informal team culture.

A strong digital marketing foundation with room to grow

To succeed in this role, you bring a solid foundation within digital and product marketing, combined with a proactive and structured approach.

We imagine that you:

  • Have 2–5 years of experience within B2B marketing, brand marketing, or product marketing
  • Have hands-on experience with digital marketing strategy and execution
  • Are comfortable working across multiple channels and have supported or driven product launch marketing plans end-to-end
  • Bring a strong eye for detail and quality, especially in regulated environments
  • Have experience working with CMS, web shops, or digital content platforms
  • Are fluent in English, with strong communication skills who enjoy collaborating with stakeholders in a global setup
  • Has created sales enablement materials and content incl- A-Z Video production
  • Experience with marketing tools such as Adobe, PIM/DAM, CRM, or marketing automation platforms e.g., Salesforce Commerce Cloud is a plus

Join us in shaping the future of Consumables & Traded Goods

This is a unique opportunity to step into a newly created role, where you will have the chance to influence how we work with marketing across our global organization, while developing your own skills and career within a growing business area.

Want to join the team?

Then send your application, including CV via our application platform before the deadline: 29th of June 2026.

  • 1st round of interviews will be conducted in week 27
  • 2nd round of interviews will be conducted in week 28.

Our ambition is to start our new colleague in this position as per 1st of September.

We value diversity, equity, and inclusion (DE&I) and we are committed to creating an inclusive working environment. We welcome applications from alle qualified candidates regardless of ethnic background, personality, age, gender, and education. Diversity is part of our cultural DNA. Women in STEM areas are particularly encouraged to apply, as Demant supports United Nations Sustainable Development Goal 5 on gender equality.

About us

Consumables and Traded Goods are a commercially driven business area within Diagnostics, focused on creating a strong portfolio of recurring-use products and selected third-party solutions.

The business area includes brands such as RadioEar and Sanibel and plays an important role in supporting clinics, hearing care professionals, hospitals, and distributors with reliable products that help meet every-day diagnostic and patient care needs.

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Demant

About Demant

Demant is a world-leading hearing healthcare group built on a heritage of care, health and innovation since 1904. The Group offers solutions and services to help people connect and communicate with the world around them. For more than a century, the Demant Group has played a vital part in developing innovative technologies and gathering know-how to help improve people’s hearing and health. In every aspect, from providing hearing care to delivering hearing aids and diagnostic equipment and services to hearing care professionals and users all over the world, Demant is active and engaged.

The Demant Group operates in a global market with subsidiaries in more than 30 countries, employs more than 22,000 employees and generates annual revenue of more than DKK 22 billion. Our products are sold in more than 130 countries where we create life-changing differences through hearing health.

Listed on Nasdaq Copenhagen stock exchange as a blue chip stock, Demant is the parent company behind world-renowned and commercially successful brands as Oticon, Bernafon, Sonic, Philips Hearing Solutions, Audika, MAICO, Interacoustics, Amplivox, Grason-Stadler, MedRx and Audioscan. William Demant Foundation holds the majority of shares in Demant A/S, which is listed on Nasdaq Copenhagen and among the 25 most traded stocks.

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Industry
Manufacturing & Production
Company Size
5,001-10,000 employees
Headquarters
Smørum, DK
Year Founded
Unknown
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