We are Pierre Fabre Bulgaria, part of Pierre Fabre Laboratories - a solid international company with 60 years of pharmaceutical expertise, proud inventor of dermo-cosmetics.
We are engaged in taking care of life by designing and developing innovative solutions inspired by consumers and patients and contributing to the well-being of everyone from health to beauty.
In Bulgaria, we are well known with our dermo-cosmetic brands: Avene, Ducray, A-Derma, Klorane, Rene Furterer, Elgydium, and Eludril.
We have been working also in the area are related to the treatment of infantile hemangiomas and oncology.
The Brand Activation Manager (BAM) is responsible for implementing marketing activities related to their assigned brand or ranges by designing the omnichannel strategy, managing B2C activations, and coordinating B2B2C & B2B activations. They play a key role in managing the brand image, ensuring that all actions are aligned with the brand's identity, values, and performance and commercial objectives. The BAM contributes to the development of brand awareness, market share, and turnover, within the framework of the 360º marketing strategy (OFF/ON line) and the budgetary objectives defined by Management.
DETAILED RESPONSIBILITIES
The successful candidate for the position:
We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.

Laboratoires Pierre Fabre held by the Pierre Fabre Foundation, is a worldwide company with a unique positioning : the alliance of pharmaceutical and dermocosmetics expertise.
This makes Pierre Fabre Group :
💊 A pharmaceutical group with a strong positioning : medical and natural
🥈 The second largest dermo-cosmetics laboratory in the world
🥈 The second largest private French pharmaceutical group
🥇 The market leader in France for products sold over the counter in pharmacies.
Our portfolio includes several medical franchises and international brands including ;
Pharmaceutical Care
Pierre Fabre Oncologie
Pierre Fabre Dermatologie
Naturactive
Eau Thermale Avène
Klorane
Ducray
René Furterer
A-Derma
Pierre Fabre Oral Care
Glytone (US)
Darrow (Brasil)
Established in the Occitanie region since its creation, we manufacture over 95% of our products in France. We keep innovating passionately with our teams in 2 innovation centers in Brasil and Japan as well as in 6 R&D centers in France.
Thanks to our 9,600 employees in 44 subsidiaries and our distribution activities in 120 countries, our group generated €2.7 billion in revenues in 2022, 69% of which is from international business.
Pierre Fabre Group has a unique company structure.
86% of the Pierre Fabre Group is held by the Pierre Fabre Foundation, a government-recognized public-interest foundation, while a smaller share is owned by its employees via an employee stock ownership plan.
In 2020, the independent organization ECOCERT Environment awarded Pierre Fabre's CSR policy at "excellence" level : - Excellence being the highest maturity level of the ECOCERT 26000 standard.