
WHAT YOU’LL DO
As a BI Specialist within Digital Commercial at H&M, you will play a key role in transforming digital performance data into accessible, impactful insights for commercial teams across the organization. Working close to the digital business, you will help shape and scale H&M’s digital commercial reporting toolbox by building intuitive, reliable and business-relevant BI solutions that support better, faster decisions.
In this role, you combine strong technical BI skills with a genuine curiosity for digital commerce and customer behaviour. You will collaborate closely with stakeholders across global and local teams to understand their analytical needs and translate them into clear reporting solutions that help teams understand performance, identify opportunities and take relevant commercial action.
To succeed in this role, you will:
WHO YOU’LL WORK WITH
You will be part of the Digital Commercial team, working closely with global and local commercial stakeholders, analysts, data teams and digital functions. The team’s mission is to enable stronger digital commercial performance by making insights more accessible, actionable and connected to business decisions.
The role reports to the Digital Commercial Manager.
WHO YOU ARE
We are looking for people with…
This is an opportunity to help shape the next generation of digital commercial BI at H&M — moving from reporting what happened to helping teams understand what matters, where to focus and how to create value.
WHO WE ARE
H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.
We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.
WHY YOU’LL LOVE WORKING HERE
We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All our employees receive a staff discount card, usable on all our H&M Group brands in stores and online. Brands covered by the discount are H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP. You can read more about our H&M Incentive Program here
In addition to our global benefits, all our local markets offer different competitive perks and benefits. Please note that they may differ between employment type and countries.
JOIN US
Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, our strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.
Take the next step in your career together with us. The journey starts here.
*We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application.

Founded in 1947, H&M Group is a global design company with ~4,702 stores in 76 markets and 56 online markets. At H&M Group, we believe in making great design available to everyone. It’s essential in everything we do. Our family of brands and business ventures offer customers around the world a wealth of fashion, beauty, accessories and homeware, as well as modern menus with fresh and local produce at some of the brands’ in-store eateries.
But design is so much more than just products; it’s about clever design processes, efficient product flows, creating experiences that enrich, and smart solutions that benefit all our customers.
Sustainability is always at the core of our business. Not only because we like to do what’s right — but it’s also beneficial for our business. We will continue to push for change and lead the way towards a more inclusive and sustainable fashion future.
Do you want to join us? We will trust you with great responsibility right from the start, reward a passionate mindset and encourage an entrepreneurial spirit. When you start a career with H&M Group, there’s no limit to where it can take you.
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