Job Description

WE ARE BETCLIC 🎯

Betclic, European leader in sports betting, is much more than just an online gaming site! Also offering Poker, Horse Racing, and Casino games across various countries and continents, it is an inspiring and forward-thinking company: every day brings new challenges in a modern and dynamic environment. As an influential player in the tech industry, with strong and sustained growth over the years, we believe in innovation through diversity and inclusion and encourage everyone to reach their full potential. With our multicultural team, we provide an optimal, safe and responsible gaming experience, powered by cutting-edge technology.

WHY JOIN US? 🚀

At Betclic, success comes from passionate and committed teams. Here’s why you’ll love working with us:

💡An international and creative environment where every project is an opportunity to innovate

📈Hypergrowth that brings new challenges and development opportunities every day

🏡A healthy work-life balance: flexible remote work and workplace well-being are essential pillars for us.

🌟A unique and friendly atmosphere, with 1,600 employees across 5 countries and our headquarters in Bordeaux

Are you passionate about sports and tech? Join us and help shape the future of online gaming!

ENTER THE GAME 🎮

As a Content Designer (French Speaker), you will join the Content Design & Localization team, composed of Content Designers and Localization Managers, whose mission is to craft clear, consistent and impactful product experiences across all Betclic platforms.

In close collaboration with Product teams, you will shape user journeys through high-quality UX writing while contributing to the development of AI-driven and conversational experiences. You will play a key role in ensuring content clarity, consistency and scalability across markets.

YOUR RO LE WITHIN BETCLIC 🔥

In this role, your main missions will be:

Content Design & UX Writing

• Write and optimize clear, concise and user-centric content across web and mobile interfaces
• Simplify complex and regulated topics (compliance, betting rules, safer gaming) into accessible user-facing content
• Ensure consistency of tone, voice and terminology across all touchpoints

Content Strategy & Design Systems

• Define, maintain and evolve Content Design standards (style guide, design system, glossaries)
• Contribute to building scalable and reusable content frameworks
• Ensure alignment of content practices across markets in collaboration with Localization Managers

AI & Conversational Experiences

• Improve conversational experiences (chatbots, assistants, conversational flows)
• Contribute to AI-related content (prompt design, tone of voice, training inputs)
• Explore and integrate best practices in AI-driven content experiences

Collaboration & Product Integration

• Work closely with Product, Design and other stakeholders to deliver seamless user experiences
• Use user insights and data to continuously improve content clarity, usability and engagement
• · Support the integration of content into the product development lifecycle

Processes & Continuous Improvement

• Structure and improve content workflows (creation, validation, QA)
• Ensure content quality and scalability across all products and markets
• Stay up to date with Content Design, UX Writing and AI best practices

WHO ARE WE LOOKING FOR? 🔍

We are looking for passionate and curious professionals who bring kindness and a touch of enthusiasm!

This job is for you if:

• You have experience in Content Design, UX Writing or similar roles
• You have already worked on content guidelines, design systems or editorial frameworks
• You have excellent writing and editing skills (native French and fluent English – C1+)
• You have a good understanding of UX/UI principles and user-centered design
• You are comfortable working with design tools such as Figma
• You are able to translate complex topics into clear and user-friendly content
• You have strong collaboration and communication skills
• You are able to manage multiple projects and priorities

Bonus

• You are familiar with AI tools or conversational design
• You have experience working with a TMS (e.g. Phrase)

WHAT ARE THE RECRUITMENT STEPS? 📝

If your application is shortlisted, Elodie will contact you within a week for an initial HR screening (30 minutes). Then, you will complete the AssessFirst test (personality, motivation and cognitive reasoning).

About two weeks later, you will work on a case study to present to Anaïs – Lead Content Design.

Next, you will meet Thomas – Chief Experience Officer, your future manager.

Finally, Elodie will conduct a final HR interview to review your AssessFirst results together.

The recruitment process usually takes between 4 weeks to ensure an optimal experience for you.

WHAT CAN YOU EXPECT? 🎁

✅ 25 days of paid leave and 10 RTT days

🍽️ A Ticket Restaurant® card credited with €11 per day (€6 per day funded by Betclic)

🩺 100% health insurance coverage for you and your children

🚆 60% reimbursement of public transport costs or an annual sustainable mobility allowance (€230 for commuting with sustainable transport)

🏡 Hybrid work model

🏢 Extraordinary office spaces with a rooftop where you can enjoy sunny breaks with a view of the Cité du Vin

🎉 Internal events to liven up your daily life

🏋️ On-site sports classes and organized tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis…)

Fixed-term contract (5 months) , available immediately in Bordeaux

📍 Betclic Group – 117 Quai de Bacalan, 33300 BORDEAUX