Informa

BD Manager ( STE )

Informa  •  Shanghai, CN (Onsite)  •  5 months ago
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Job Description

  • Generation of new business leads, through customer relationship development, cold calling, attendance at industry related events and market searching
  • Maintain and strengthen existing customer relationships through demonstrating a detailed understanding of customer business strategy and needs
  • Develop Sales plans and approaches to grow existing customer account share of wallet, through cross and up selling as well as the sale of integrated packages, sponsorship and advertising
  • Develop retention campaigns in collaboration with Exhibitor Marketing teams
  • Deliver assigned Sales campaigns, against accounts, products and revenue targets
  • Development of brand and industry specific knowledge, including competitor events, to enhance and improve new business sales performance
  • Support on the on-site re-booking of existing customer accounts
  • Communicate to leadership the latest customer pipeline and booked information through accurate use of Salesforce reporting
  • Maintain accurate and timely customer information and notes within Salesforce (CRM system)
  • Manage the handing over of Sale information and customer requirements (via Salesforce) to the Event Operations and Event teams
  • Support Finance in resolving bad debt customers as a final escalation point
  • Act as an informal mentor to Account executives to share industry knowledge and experience (Manager role only)
  • Perform additional responsibilities as assigned
  1. Establish a strong network with clients in the aviation industry.

Qualifications:

  • Over 5 years of experience in government affairs or sales.

  • Native Mandarin speaker with fluent English speaking skills.

Key Skills Required:

  • B2B solution sales, including data, media, consulting, and events.

  • New business development and extensive experience in cold calling.

  • Proficient in building interpersonal networks.

  • Sales of information/software solutions.

  • Communication skills.

  • Proactive and self-motivated.

  • Strong organizational skills.

  • Results-oriented work style.

  • Competitive and strategic analysis capabilities.

Qualifications

Qualifications:

  1. Bachelor’s degree in Journalism, Marketing, Communications, or a related field.

  2. At least 2-3 years of experience in digital and B2B marketing, including business copywriting and social media content creation.

  3. Must possess excellent proofreading skills and attention to detail.

  4. Strong practical experience in content marketing and familiarity with SEO knowledge.

  5. Fluent in both Mandarin Chinese and English, with excellent written and verbal communication skills.

Informa

About Informa

Informa champions specialists working in academic and business-to-business markets, connecting people with knowledge to help them learn more, know more and do more.

We’re a leading international events, digital services and academic knowledge business, headquartered in the UK and a member of the UK’s FTSE 100 group of public companies.

We’re also home to a fantastic, inclusive community of over 14,000 colleagues across 30 countries, and a place where our colleagues have the freedom and flexibility to bring ideas to life, do work that makes a real impact and discover opportunities to grow.

Our businesses include Informa Markets, Informa TechTarget, Informa Connect, Informa Festivals and Taylor & Francis, but if you work in one of the specialist markets we serve, you might also know us through our brands.

In Pharma, Medical and Biotech, that includes WHX Dubai, CPHI and EBD; in Tech, Enterprise Connect, AI Summit, Black Hat and GDC; in Natural Products, New Hope Network, Vitafoods and Natural Products Expo; in Beauty & Aesthetics, China Beauty Expo and Premier Beauty; in Finance, SuperReturn International, Money20/20, Finovate and IGM; in Research and Advanced Learning, Routledge and F1000; and many more brands in more markets too.

Industry
Unknown
Company Size
5,001-10,000 employees
Headquarters
London, GB
Year Founded
Unknown
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