Job Description

B2B Campaign Manager – Enterprise ABM

Location: Hybrid – US, California

Employment Type: Full-Time

Experience: 5+ Years

Salary: $100K - $115K

Own the Campaign. Build It. Launch It. Prove the Impact.

We’re partnering confidentially with a growing enterprise technology organization seeking a hands-on B2B Campaign Manager to own campaign execution across complex, high-value enterprise markets.

This is a builder role. You’ll work closely with Sales to develop targeted ABM programs, build and launch campaigns directly in HubSpot, and manage broader demand-generation initiatives across paid, organic, events and digital channels.

The focus isn't lead volume or vanity metrics.

It’s meaningful account engagement and measurable pipeline contribution.

What You’ll Own

• Build and execute 1:1 and 1:few ABM campaigns against strategic named accounts
• Partner with Sales on account targeting, messaging, sequencing and engagement
• Research enterprise accounts and identify relevant business triggers and campaign angles
• Build HubSpot lists, segmentation, workflows, sequences, tracking and attribution
• Develop and launch top-of-funnel campaigns across priority verticals
• Manage always-on LinkedIn and targeted paid programs
• Support event and webinar promotion and follow-up
• Contribute to SEO and answer-engine optimization initiatives
• Track campaign performance and translate engagement into actionable commercial insights
• Continuously improve campaigns based on pipeline and account-level performance

What We’re Looking For

Required

• 5+ years of B2B marketing experience
• Strong experience within enterprise or complex B2B sales environments
• Advanced, hands-on HubSpot proficiency
• Experience personally building and launching campaigns end-to-end
• Understanding of long, multi-stakeholder enterprise buying cycles
• Strong analytical and commercial judgment
• Ability to work independently in a lean, fast-moving environment
• Comfortable partnering directly with Sales

HubSpot is a genuine requirement. You should be able to independently build lists and segments, configure workflows and sequences, establish campaign tracking and attribution, and report on performance.

Highly Valued

• Hands-on Account-Based Marketing (ABM) experience
• Named-account and multi-touch campaign execution
• Enterprise SaaS or technology marketing
• Experience across energy, utilities, mining, oil & gas, infrastructure or other industrial markets
• Paid LinkedIn and niche B2B audience targeting
• SEO/AEO and organic demand generation
• Practical use of AI tools for research, campaign development, personalization or automation

Who Will Thrive Here?

You’re someone who likes to build and ship, not simply develop frameworks for other people to execute.

You can move from researching an enterprise account to developing the campaign angle, building the audience in HubSpot, launching the program, analyzing engagement and working with Sales on what happens next.

You understand that the best enterprise campaign isn't necessarily the one generating the most leads.

It's the one creating the right conversations with the right accounts.

Why Consider This Opportunity?

• Own enterprise campaigns from strategy through execution
• Work directly with Sales on strategic accounts
• Significant autonomy and visibility
• Established HubSpot infrastructure
• Modern AI-enabled marketing environment
• Exposure to complex, high-value enterprise markets
• Opportunity to influence how the campaign function scales