Job Description

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Are you a strategic thinker who thrives on turning vision into action? Do you thrive in a dynamic, entrepreneurial environment where innovation meets impact? Do you enjoy testing and scaling new business models?

Sun Life Prospr is digital + hybrid advice platform that’s revolutionizing how Canadians access insurance and wealth solutions. With a vision to become Sun Life’s digital front door, we’re not playing it safe – think startup ambition and velocity inside a Fortune 500.

Join us to lead a high-performing growth team to spearhead the strategy and execution of initiatives aimed at driving exponential year-over-year sales growth. You'll partner with industry experts and shape the future of insurance and wealth advice in Canada — while making a tangible difference in the lives of individuals and their families.

What you will do:

• Strategy: Develop comprehensive growth strategy, value proposition, and execution roadmap in response to market dynamics and Client needs

• Acquisition: Drive client acquisition and revenue growth through targeted strategies spanning traditional and non-traditional lead sources

• Partnerships: Lead partnership strategy and execution—from concept and economic evaluation through pilot and scale—building an ecosystem that delivers Client value

• Engagement & Retention: Develop and execute integrated, multi-channel engagement strategies to drive cross-sell and deepening Client relationships

• Leads Optimization: Maximize lead assignment efficiency and ensure transparent communication on performance and results

• Strategic Planning: Spearhead the annual business planning process, including financial modelling, forecasting, and creating presentations for senior executives

• People Leadership: Build and develop a high-performing, diverse growth team of 10+ employees

Who You Are

• Strategic and execution-focused – you set direction, empower teams, and “get stuff done”

• Owner’s mindset – accountable for outcomes, not just outputs; you’re running a business

• Business builder – you have exceptional relationship management, negotiation, and business development skills with proven experience in growing P&L

• Critical thinker – you’re able to break down ambiguity and leverage data to drive decisions

• Entrepreneurial – you’ve demonstrated ability to thrive in fast-paced, evolving environments; startup experience is an asset

• Proven people leader – you build culture, develop talent, uphold high standards

• Political acumen – you’re skilled at influencing and leading effectively in a matrixed environment across internal stakeholders

• Communicates well – you have executive-level presentation and communication skills (written and oral)

• Strong business acumen – understands the Canadian insurance, wealth, and distribution business well, ability to leverage this knowledge identify opportunities for disruption

• Leadership experience: Minimum of 10+ years of progressive leadership experience with mandates that drives P&L, preferably in a combination of financial services and startups

Assets:

• University degree, or equivalent industry experience

• Professional designation in Finance, Accounting, or Marketing

• Bilingual proficiency (French/English)

Why Join Us?

You'll be part of an exciting, entrepreneurial journey to reshape financial advice in Canada. You'll work alongside dynamic experts who are passionate about innovation and client impact. Your leaders will invest in your growth, challenge you to reach your potential, and empower you to make a real difference in clients' lives—all while working in a culture that celebrates your unique background, experience, and perspective.

The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results.

Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our Clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.

Persons with disabilities who need accommodation in the application process, or those needing job postings in an alternative format, may e-mail a request to thebrightside@sunlife.com

We are proud to be a hybrid organization that offers our employees the choice and flexibility to work from both the office and virtually based on the needs of the business, our Clients and you! Several work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.

We may use artificial intelligence to support candidate sourcing, screening, interview scheduling.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range:

140,000/140 000 - 225,000/225 000

Job Category:

Business Development - Non Actuarial

Posting End Date:

15/04/2026