Job Description

*Posting Deadline: Please submit your application by 11:59 PM PST, June 30, 2026*

Position Type: Permanent

Together, Let’s Do Great Things!

Join the largest financial institution on Vancouver Island, the Gulf and Discovery islands and North Central BC as AVP, Alternate Channel Delivery leading multi-channel teams to drive sales and deliver exceptional digital and virtual member experiences. This role provides strategic leadership to advance member experience, ensure cohesive service delivery, and support sustainable growth and member trust.

This opportunity offers the ability to work remotely from anywhere in British Columbia.

What’s the role?

As the AVP, Alternate Channel Delivery you are responsible for providing strategic and operational leadership across the division’s digital, virtual, and alternative delivery channels. This role leads integrated, multi-channel teams accountable for driving measurable business and member outcomes - advancing member experience, strengthening sales performance, and ensuring service quality and operational effectiveness. With a system-wide perspective, the AVP, Alternate Channel Delivery aligns high-volume and advisory-led channels, anticipates emerging risks and trends, and ensures delivery channels operate as a cohesive part of the broader Personal Banking ecosystem - supporting sustainable growth, organizational capacity, and Coastal Community’s purpose of improving financial health.

Your duties will include:

• Assists the SVP, Personal Banking in developing corporate strategies and policies aligned with the Credit Union’s vision and goals.
• Accountable for developing, implementing, and monitoring annual operating plans, budgets, and resource allocation, including FTE planning.
• Provides strategic oversight and leadership on corporate projects and initiatives impacting Personal Banking delivery channels.
• Leads and develops management teams across Virtual Banking & Acquisition, including coaching, performance management, and succession planning.
• Builds an inclusive, high-performing culture that fosters collaboration, innovation, and employee engagement.
• Drives achievement of sales targets and member satisfaction across digital, virtual, and alternative channels.
• Monitors performance metrics and coaches teams to optimize sales effectiveness and service excellence.
• Ensures efficient, compliant, and high-quality day-to-day operations across all delivery channels.
• Identifies opportunities for business growth and channel expansion, ensuring alignment with evolving member needs and market trends.

What are we looking for?

• Bachelor’s degree in business, finance, or related field required; Master’s degree preferred.

Ideally, you are a flexible, collaborative team player with:

• Minimum of seven (7) years of progressive experience in the financial services industry or relevant field, including at least five (5) years in a leadership role.
• Demonstrated ability to manage complex business operations, lead teams effectively, and deliver on strategic objectives.
• Experience managing a diversified loan and deposit portfolio and successfully developing business.
• Advanced understanding of credit union operations, principles, and values.
• Solid understanding of the competitive environment in the financial marketplace, and local communities.

Who are we?

Established in 1946, Coastal Community Credit Union puts people's needs first and invests in communities across Vancouver Island, the Discovery and Gulf Islands, and in North Central BC. We’re proud of the legacy we’ve built and the things that make us who we are:

• We’re 100% member-owned, with all decisions made locally—right here in BC.
• We’re a growing organization with $5.6 billion in assets under management.
• Coastal Community helps improve the financial health of over 110,000 members as well as insurance and wealth clients through our 32 branches, 19 insurance offices, our business centres, plus our wide range of online and digital services.
• We believe in making meaningful contributions to the communities we call home through grants, education awards, sponsorships, and fundraising.

At Coastal Community we are dedicated to serving our local community by prioritizing diversity, equality, inclusion, and supporting a sense of belonging for all. We value every individual’s unique experience and perspective. As a result, we empower individuals to achieve their financial goals, enrich lives, and build healthier communities.

Embarking on a journey with Coastal Community means joining an exceptional team, engaging in meaningful work, and enjoying fulfilling experiences along the way. We take pride in offering a comprehensive total rewards package and a workplace culture that’s second to none. This includes a commitment to work/life balance, a substantial extended benefits package, an impressive 11.75% employer-paid RRSP contribution, investments in your education and training, banking perks, and so much more! Join us and be part of a community that values your growth and success!

Career Band Range (Annual Salary) - $92,700 - $137,579.00

The posted salary range is designed to reflect a broad career band, encompassing a variety of roles within our organization and serves as a general guideline. Your final compensation will be tailored to your unique skills, experience, and the responsibilities of the role.

If this role resonates with your passion and skills, we would love to hear from you!