U.S. Bank

AVP Acquisition Creative Manager

U.S. Bank  •  $120k - $141k/yr  •  Minneapolis, MN (Remote)  •  4 days ago
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Job Description

At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.

AVP Acquisition Creative Manager

The AVP Creative Acquisition Manager leads development and execution of high-performing creative for paid acquisition campaigns. This role is responsible for translating strategy into effective content, managing detailed execution requirements, and scaling creative output through a hybrid model that combines human-developed concepts with AI-enabled content versioning.

This is a hands-on role requiring strong creative judgment, attention to detail, and the ability to operate across evolving tools, workflows, and media requirements.

Key Responsibilities

Acquisition Campaign Development & Execution

  • Lead creative development for paid acquisition campaigns across digital channels (social, display, video, etc.)
  • Translate acquisition strategy into clear, effective creative concepts and executions
  • Partner closely with media, creative, and agency teams to align on requirements, formats, and timelines
  • Ensure all creative meets channel specifications and performance objectives
  • Apply strong creative judgment to evaluate and improve content quality, clarity, and effectiveness
  • Drive revisions and optimizations based on performance insights

Strategy, Media and Creative Integration

  • Serve as a key partner to media and strategy teams, ensuring creative is built to meet placement, format, and testing needs
  • Understand and manage detailed media requirements, specs, and workflows
  • Support A/B and multivariate testing through structured development of content variations

AI-Enabled Creative Scaling

  • Use AI tools to extend core creative concepts into multiple variations across audiences, formats, and placements
  • Review and refine AI-generated outputs to ensure alignment with brand voice, tone, accuracy, and compliance
  • Guide team adoption of AI tools through practical use, coaching, and examples
  • Help define repeatable workflows and best practices for AI-supported content development

Workflow & Quality Management

  • Manage intake, prioritization, timelines, and approvals (Workfront or similar)
  • Maintain high standards across both manually developed and AI-assisted content
  • Ensure proper documentation, governance, and compliance for all creative—especially AI-assisted outputs
  • Balance speed with quality and control in a high-volume production environment

Required Experience & Qualifications

  • 5–7 years of experience in acquisition, campaign, or performance marketing
  • Proven experience leading creative development for paid media campaigns
  • Strong understanding of media requirements, formats, and testing frameworks
  • Practical experience using AI tools to scale or adapt creative (not just familiarity)
  • Excellent creative judgment with a strong attention to detail and execution accuracy
  • Ability to manage multiple workstreams and deadlines in a fast-paced environment
  • Comfortable working in evolving processes, tools, and operating models
  • Must be in Minnesota and able to work in the office at least three days per week

If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants

Benefits:

Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:

  • Healthcare (medical, dental, vision)

  • Basic term and optional term life insurance

  • Short-term and long-term disability

  • Pregnancy disability and parental leave

  • 401(k) and employer-funded retirement plan

  • Paid vacation (from two to five weeks depending on salary grade and tenure)

  • Up to 11 paid holiday opportunities

  • Adoption assistance

  • Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

Review our full benefits available by employment status here

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

E-Verify

U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $119,765.00 - $140,900.00

U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.

Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.

Posting may be closed earlier due to high volume of applicants.

U.S. Bank

About U.S. Bank

At U.S. Bank, we help millions of clients achieve their goals with a balance of best-in-class technology and human expertise tailored to individual needs. As the fifth-largest commercial bank in the United States, we’ve built a reputation for strength and stability across a diversified mix of businesses, including commercial and institutional banking, business banking, payments, wealth management and consumer banking. We’ve been named one of the World’s Most Ethical Companies® by the Ethisphere Institute and the most admired superregional bank by Fortune.

In addition to thousands of branches serving consumers, U.S. Bank offers a complete suite of products, services and strategic partnerships for business. Within our Wealth, Corporate, Commercial and Institutional Banking division, we serve more than half a million clients across the country and around the world, ranging from wealthy individuals and families to the largest corporations, including 90% of Fortune 1000 companies.

We’re also consistently recognized as a great place to work. We’re shaping our company culture with intention, focused on creating a workplace where it’s safe to speak up, share ideas and try new things. We’re proud to be recognized as a “Best for Vets” employer by the Military Times and included on Fair360’s (formerly DiversityInc.) list of Top 50 Companies for Diversity.

U.S. Bank, NA. Member FDIC. Equal Housing Lender.

Industry
Finance & Insurance
Company Size
10,000+ employees
Headquarters
Minneapolis, MN
Year Founded
Unknown
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