Location Irvine, CA (On Site) | Type Full Time | Compensation To be determined based on experience and performance
We are seeking an experienced General Manager to lead our Honda and Volkswagen operations in Irvine, CA, playing a critical role in advancing The Norm Reeves Way. This senior leadership position carries full responsibility for dealership performance, including P&L ownership, operational execution, team development, and delivering a consistently exceptional guest experience across both brands.
The General Manager will build, coach, and inspire high-performing teams across Variable and Fixed Operations while driving sustainable growth, disciplined expense management, and strong operational standards. Success in this role requires sharp financial acumen, a data-driven mindset, and the ability to foster a culture grounded in accountability, integrity, and continuous improvement, where people feel empowered to do their best work and leaders lead from the front.
This is an opportunity for a hands-on, people-first leader who thrives in a fast-paced, competitive environment and wants to make a meaningful impact. If you’re ready to step into a role where your leadership truly matters, where you have the autonomy to lead, build, and win while developing teams the right way, we want to hear from you.
Compensation is performance-oriented and highly competitive, with flexibility to structure a package that reflects experience, scope, and results.
The CAR Group (Norm Reeves Dealerships) provides a supportive environment where team members can thrive both personally and professionally. With automotive dealership locations in California, Texas, and Florida, we are guided by core values that emphasize integrity, teamwork, and continuous improvement, fostering a culture where growth, collaboration, and excellence are celebrated.
If you’re ready to take the next step in your career, visit www.normreeveshires.com to explore our open positions or connect with us on LinkedIn. We look forward to reviewing your application and welcoming you to a team dedicated to making a positive impact every day.
