Job Description

For 45 years, Bound Tree Medical, a division of Sarnova, has stood beside those who answer the call—first responders who move toward crisis with courage and conviction. Founded by an EMT, our company was built on trust, service, and innovation. Today, we continue that mission by equipping EMS, fire, and law enforcement agencies with the medical equipment, services and technology they need to save lives.

Summary:

The Associate Product Manager is responsible for developing and executing clearly defined marketing and communication strategies that drive revenue growth and enhance brand equity across one of Sarnova’s business units. This position requires strong organizational and analytic skills, as well as an entrepreneurial mindset.

Organizational Impact:

What you do each day matters. In this role you have the opportunity to influence the organizational strategy and direction from within a rapidly growing business unit.

Essential Duties and Responsibilities

• Develop, present and implement portfolio business plans for assigned product portfolio.
• Responsibilities include management of pricing, supplier relationships, go-to-market strategies, product positioning, etc.
• Create, execute and manage marketing programs to enhance the organization’s presence and status in the market; this includes online initiatives, advertising, sales force support materials, trade show marketing efforts, and vendor marketing programs
• Analyze business developments, monitor market trends and implement strategies to accelerate portfolio revenue growth
• Work with Manufacturer Partners and internal teammates to develop cross-promotional activities
• Monitor the marketplace and competition, perform market and competitive analysis, and adjust marketing plans and initiatives accordingly
• Use strategic planning to ensure the sale and profitability of multiple product lines
• Perform market research to uncover customer needs
• Facilitate and collaborate with cross functional partners in the preparation and launch of new product lines
• Manage the development and distribution of collateral materials
• Contribute to Sales Rep clinical training programs and product training
• Provide support for various departmental projects as directed by Senior Product Manager
• Additional job duties as assigned

Skills/Experience Required:

• Bachelor’s degree in Business, Marketing or a related field
• Minimum of one year of full-time experience in product, project, or program marketing strategy -OR- two years of experience in a Clinical Role within the hospital setting
• Demonstrate positive energy and ability to collaborate in a fast paced, cross-functional environment to effectively represent products/brands at all levels, both internally and externally
• Solid communication skills, including the ability to articulate analysis, influence and communicate at all levels
• Strong organizational skills and attention to details with ability to manage multiple projects at once with low error rates and strong history of execution
• Create, execute and manage marketing programs to enhance the organization’s presence and status in the market. This includes online initiatives, advertising, sales force support materials, trade show marketing efforts, and vendor marketing programs
• Computer literacy: Microsoft Office Suite and CRM with strong Excel analytic skills
• Ability to successfully work in a rapidly changing environment
• Ability to independently manage all aspects of the job role including required goals and business practices in a remote environment

Location & Hybrid Work Schedule:

This position is based at our corporate office in Dublin, Ohio, and operates on a hybrid schedule with Monday through Thursday onsite and Friday working from home. Candidates must reside in, or be willing to relocate to, the greater Columbus, Ohio area. We welcome applicants nationwide who are interested in relocating to Central Ohio for this opportunity.

Sarnova is an Equal Opportunity Employer. We offer a competitive salary, commensurate with experience, along with a comprehensive benefits package, including 401(k) Plan. EEO/M/F/Veterans/Disabled. Our mission is to be the best partner for those who save and improve patients’ lives. Excellence in delivering upon our mission is dependent upon having a diverse team that is empowered to bring their full, authentic self to work each day. We strive to create a workplace that reflects the communities we serve, and we are passionate about creating an inclusive workplace that promotes and values diversity.

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