


We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.



Develop and execute annual marketing strategies and business plans to drive sustainable growth and market expansion.
Lead product portfolio management, including market assessment, product launches, lifecycle planning, and portfolio optimization.
Analyze market trends, customer insights, and competitive intelligence to identify new business opportunities and drive strategic decision-making.
Plan and execute product launches, marketing initiatives, customer education programs, and Key Opinion Leader (KOL) engagement activities.
Partner closely with Sales, Clinical, Regulatory, and other cross-functional teams to deliver successful commercial outcomes.
Serve as the product expert by providing training, marketing support, and business insights to internal and external stakeholders.
Monitor business performance, evaluate market opportunities, and implement initiatives to accelerate growth and customer adoption.
Master's degree in business, Marketing, Life Sciences, Nursing, or a related discipline.
3-5+ years of experience in Product Management, Marketing, Business Development, or Sales within the medical device, healthcare, or life sciences industry.
Experience managing medical devices, healthcare solutions, or medical consumables is preferred.
Clinical nursing experience or a healthcare practitioner background will be an advantage.
Exposure to Urology, Continence Care, Critical Care, ICU, or related clinical specialties is highly desirable.
Strong commercial acumen with the ability to translate market insights into actionable business strategies.
Excellent communication, stakeholder management, project management, and cross-functional collaboration skills.
Proficiency in both Mandarin and English.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visit https://bd.com/careers
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Required Skills
Optional Skills
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BD is one of the largest global medical technology companies in the world and is advancing the world of health™ by improving medical discovery, diagnostics and the delivery of care. The company supports the heroes on the frontlines of health care by developing innovative technology, services and solutions that help advance both clinical therapy for patients and clinical process for health care providers. BD and its more than 70,000 employees have a passion and commitment to help enhance the safety and efficiency of clinicians' care delivery process, enable laboratory scientists to accurately detect disease and advance researchers' capabilities to develop the next generation of diagnostics and therapeutics. BD has a presence in virtually every country and partners with organizations around the world to address some of the most challenging global health issues. By working in close collaboration with customers, BD can help enhance outcomes, lower costs, increase efficiencies, improve safety and expand access to health care. For more information on BD, please visit bd.com.
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