ASM Global

Associate, Partnership Strategy

ASM Global  •  $50k - $55k/yr  •  United States (Onsite)  •  28 days ago
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Job Description

LEGENDS GLOBAL

Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white-label approach. Our network of 450 venues worldwide, hosting 20,000 events and entertaining 165 million guests each year, is powered by our depth of expertise and level of execution across every component feasibility & consulting, owner’s representation, sales, partnerships, hospitality, merchandise, venue management, and content & booking of world-class live events and venues.

The Legends Global culture is one of respect, ambitious thinking, collaboration, and bold action. We are committed to building an inclusive workplace where everyone can be authentic, make an impact, and grow their career. Winning is an everyday thing at Legends Global. We have the best team members who understand every win is earned when we come together as one unified team. Sounds like a winning formula for you. Join us!

THE ROLE

The Associate of Partnership Strategy will be a key member of the Legends Global Partnerships (LGP) team, supporting strategic development, innovation and creativity for current and new business partnerships with a focus on LGP’s college, golf and tennis projects. This individual will assist with business intelligence, category research, creative asset ideation, and the development of sales materials—including custom pitch presentations and research briefs—with the goal of securing large-scale, multi-year partnerships with brands seeking to maximize their engagement with high-profile sports and entertainment platforms.

Tasked with supporting revenue generation and helping to manage clients on a day-to-day basis, the role will continue to grow in scope and include additional opportunities to help grow the business. The position reports to the Director of Partnership Strategy.

ESSENTIAL DUTIES & RESPONSIBILITIES

  • Collaborate with the sales team throughout extended partnership sales cycles, including:
    • Developing prospecting strategies and lead lists
    • Crafting go-to-market brand narratives with data-led storytelling
    • Creating customized, cross-platform partnership programs that fit measurable brand initiatives aligned with the client’s strategies, objectives and expectations
    • Coordinating and executing client and prospect pitch meeting, event hosting, gifting and other engagements
  • Conduct category analysis, monitor industry trends and create target lead lists and property/project tracking reports
  • Provide strategic research and provide brand briefs on potential prospects, including company backgrounds, platform activations, financial overviews, and biographies
  • Maintain and evolve partnership asset inventory, guidelines, sales strategies across all mediums (i.e., physical, digital, experiential, custom brand integration, etc.)
  • Partner with internal and external teams to plan, ideate, and execute partnership pitch presentations and collateral/proposal development, including custom platforms and programs bespoke to clients and brand prospects
  • Serve as a cross-departmental liaison, including with Legends Global Insights, to develop compelling go-to-market narratives and sales materials
  • Monitor and share relevant developments in the sports and entertainment industry
  • Develop and implement processes and best practices to improve sales and activation efficiency while fostering a positive and innovative team culture
  • Self-motivated with entrepreneurial spirit and attention to detail
  • Willingness to travel and work across multiple time zones as needed
  • Possess an optimistic team attitude and competitive desire to be the best

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.

  • Proven track record in successfully working with and navigating internal and external stakeholders
  • Professionalism and strong interpersonal skills with the ability to effectively communicate and collaborate with sales executives, clients and senior leadership
  • Creativity to develop strategic and purpose-driven solutions
  • Experience creating sales pitches, decks, or similar materials
  • Excellent presentation, communication, time management and interpersonal skills
  • Capacity to work in partnership with the sales team to meet challenging sales objectives in a high profile, competitive marketplace
  • Self-starter with ability to network and create relationships while working efficiently in a fast-paced sales environment
  • Self-motivated with entrepreneurial spirit and attention to detail
  • Superior computer skills including a high level of macOS, Microsoft Office, CRM platforms, and various creative and web-based software
  • Ability to quickly earn and maintain trust
  • Ability to develop strong peer-level relationships and work in a team environment and contribute to the general success of Legends across all facets, including positively representing Legends among all potential and existing clients

EDUCATION & EXPERIENCE

  • Degree in Business, Management, Sales or Marketing required.
  • 2-3 years of high-level partnership industry experience.

COMPENSATION

Competitive salary range of $50,000 - $55,000 plus incentive opportunity, commensurate with experience and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

WORKING CONDITIONS

Location: On Site Chicago, IL Corporate Office

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

NOTE:

The essential responsibilities of this position are described below the above headings. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.

ASM Global

About ASM Global

ASM Global is the world’s leading venue management company and producer of live event experiences. Acquired by Legends in 2024, with over 400 premier venues worldwide, ASM Global operates and invests in the world's most important stadiums, arenas, convention centers, and theaters, including entertainment districts and mixed-use developments.

We produce over 20,000 live events annually, welcoming more than 164 million guests each year. As the global leader in content programming and revenue optimization, our best-in-class management leverages the latest data-driven marketing strategies to deliver maximum value and profitability for venue owners.

Beyond the walls of our venues, ASM Global is actively working to invest in people, strengthen our communities, and protect the environment. Our corporate social responsibility platform, ASM Global Acts, embodies a refreshing, modern commitment to social equity and global sustainability. A robust and growing DE&I initiative, commitment to local purchasing, and prioritizing green innovations (with an industry-leading 50+ certified green venues) are just a couple of examples of ASM Global’s impactful, environmentally friendly outlook.

As the global industry leader, we understand the importance of setting an exceptional example while having a great time doing it.

Industry
Unknown
Company Size
1,001-5,000 employees
Headquarters
Los Angeles, California
Year Founded
2019
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