AstraZeneca

Associate Director, U.S. Patient Marketing, IgAN

AstraZeneca  •  $151k - $227k/yr  •  Boston, MA (Onsite)  •  9 days ago
Expired
AI can make mistakes so check important info. Chat history is never stored.

Job Description

This is what you will do:

The Associate Director, U.S. Patient Marketing –IgANwill be a key member of the U.S. commercial andIgANmarketing team, responsible for leading execution of patient marketing initiatives to support the launch and growth ofIgAN

This role will drive the implementation of patient engagement, education, and omnichannel marketing programs, enabling disease awareness, patient identification, and adherence. The Associate Director will partner closely with cross-functional teams to ensure coordinated execution across the patient journey and contribute to brand planning and strategy development.

You willbe responsible for

  • Leading execution of patient marketing programs and campaigns, aligned to brand strategy and launch priorities

  • Implementing omnichannel patient engagement initiatives, including digital, social, web, CRM, and patient support programs

  • Developing and executing patient marketing plans, while contributing insights and recommendations for strategy refinement

  • Managing patient disease awareness and education initiatives, including content development, programs, and partnerships with advocacy and field teams

  • Driving patient identification and adherence initiatives, including coordination with Patient Services and cross-functional stakeholders

  • Coordinating execution across cross-functional partners, including Patient Services, Advocacy, Sales, Medical, Market Access, Legal, Regulatory, Compliance, and PRC

  • Developing andoptimizingpatient-facing content and materials, ensuring alignment with brand messaging and compliance requirements

  • Managing agency partners and day-to-day workflow, including timelines, deliverables, and budgets

  • Defining and tracking campaign performance metrics (KPIs) andleveraginginsights tooptimizeexecution and improve outcomes

  • Expanding digital patient engagement capabilities, applying test-and-learn approaches to improve reach and impact

  • Advancing field engagement and program execution, including collaboration on key initiatives (e.g., speaker programs, patient events, or ambassador programs)

  • Contributing to annual brand planning and tactical planning processes, ensuring patient perspective is incorporated

You will need to have:

  • Bachelor’s degree in life sciences, business, or related field

  • 5+ years of pharmaceutical, biotech, or healthcare marketing experience

  • Experience in patient marketing, digital marketing, or consumer engagement programs

  • Strong understanding of patient journey and patient engagement strategies in specialty or rare disease settings

  • Proven ability to execute omnichannel marketing programs and campaigns

  • Strong project management skills with ability to manage multiple initiatives simultaneously

  • Demonstrated ability to work effectively in a matrixed, cross-functional environment

  • Experience managing external agencies and marketing budgets

  • Strong analytical skills with ability to track performance and apply insights tooptimizeprograms

  • Excellent communication and collaboration skills

  • Ability to work in a fast-paced, evolving launch environment

  • Ability to travel as needed (up to~20 to~30%)

  • The duties of this role aregenerally conductedin an office environment. As is typical of an office-based role, employees must be able, with or withoutaccommodation,to:use a computer; engage in communications via phone, video, and electronic messaging; engage in problem solving and non-linear thought, analysis, and dialogue; collaborate with others; maintain general availability during standard business hours.

We wouldprefer foryou to have:

  • Advanced degree (MBA, PharmD, PhD, or MS)

  • Experience in nephrology, rare disease, or specialty therapeutics

  • Experience supporting product launches or majorindicationexpansions

  • Experience developing and managing patient education, adherence, or support programs

  • Experience working with patient advocacy organizations and patient-facing programs

  • Strong digital and data-driven marketing capabilities

  • Demonstrated experience integrating data, analytics, and digital capabilities into marketing execution

The annual base pay for this position ranges from $ 151,081.60 - 226,622.40 Annual USD Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition, our positions offer a short-term incentive bonus opportunity; eligibility to participate in our equity-based long-term incentive program. Benefits offered include a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

Date Posted

20-May-2026

Closing Date

26-May-2026

Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and employees. In furtherance of that mission, we welcome and consider applications from all qualified candidates, regardless of their protected characteristics. If you have a disability or special need that requires accommodation, please complete the corresponding section in the application form.

AstraZeneca

About AstraZeneca

We're transforming the future of healthcare by unlocking the power of what science can do for people, society and the planet. For more information, visit www.astrazeneca.com.

Community Guidelines: bit.ly/2MgAcio

Industry
Chemicals & Materials
Company Size
10,000+ employees
Headquarters
Cambridge, GB
Year Founded
Unknown
Social Media