Wolters Kluwer

Associate Director, Strategic Communications

Wolters Kluwer  •  $122k - $219k/yr  •  Minneapolis, MN (Onsite)  •  3 months ago
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Job Description

Associate Director, Strategic Communications

Wolters Kluwer Tax & Accounting | Global Branding& Communications

The Associate Director, Strategic Communications is a leadership role responsible for shaping how Wolters Kluwer Tax & Accounting (TAA) is understood globally. This role leads enterprise thought leadership, stewards the evolution of the CCH brand, and partners on executive communications that advance strategic priorities and long-term growth.

Operating at the intersection of research, brand, and executive influence, this leader defines points of view, translates complex industry and technology shifts into clear narratives, and aligns teams across regions around a shared perspective. The ideal candidate is a visionary storyteller—someone who can anticipate what’s next, craft a compelling point of view, and mobilize global teams to deliver a unified narrative with impact.

Key Responsibilities

Global Thought Leadership & Research

  • Set and evolve the global thought leadership strategy across AI, agentic automation, cloud transformation, Firm Intelligence, and the future of the profession.
  • Own the Future Ready Accountant global research program, shaping its direction, insights, and global relevance.
  • Define narrative direction for flagship content, including reports, POVs, strategic briefings, and keynote narratives.
  • Build relationships with global industry leaders, analysts, academics, and influencers to extend credibility and influence.
  • Partner with Product, Marketing, and Communications teams across North America, Europe, and Asia Pacific to drive alignment and adoption.
  • Ensure content is written and structured for both human audiences and AI-enabled discovery and retrieval.

Brand Strategy & Global Brand Stewardship

  • Act as a strategic steward of the CCH global brand, guiding its evolution, relevance, and long-term equity.
  • Partner with the TAA Brand Manager to shape how brand strategy is articulated and applied globally.
  • Translate business priorities, customer insight, and industry shifts into clear brand narrative direction.
  • Provide senior-level counsel on brand expression across thought leadership, executive platforms, campaigns, and customer-facing experiences.
  • Guide how AI-driven innovation is reflected in the brand narrative, ensuring credibility and consistency.

Executive Communications & Strategic Narrative

  • Serve as a senior writer and thought partner to the VP of Branding & Communications on executive narrative development
  • Shape high-impact keynote messaging, strategic announcements, internal communications, and external thought leadership.
  • Provide narrative leadership and oversight to writers across the communications team.
  • Apply AI-assisted research and drafting thoughtfully, maintaining strong judgment and quality standards.
  • Ensure executive communications are structured for clarity, influence, and global relevance.

Qualifications

  • 10+ years of experience in strategic communications, thought leadership, brand strategy, or executive communications.
  • Proven success leading narrative-driven initiatives in a global, matrixed organization.
  • Strong portfolio of senior-level strategic writing (reports, speeches, narratives, brand storytelling).
  • Fluency using AI to support research, content development, and narrative refinement.
  • Ability to write and structure content for clarity and discoverability in AI-powered environments.
  • Experience partnering with senior leaders and cross-functional teams across regions.

Attributes of the Ideal Candidate

  • Strategic storyteller with a clear point of view
  • Enterprise-minded leader and trusted advisor
  • Strong brand steward with long-term perspective
  • Highly collaborative in matrixed environments
  • Insight-driven and future-focused
  • Executive-ready and credible at senior levels
  • AI-fluent, without losing the human voice

Our Interview Practices

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Compensation:

$122,300.00 - $218,550.00 USDThis role is eligible for Bonus.

Compensation range listed is based on primary location of the position. Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process.

Additional Information

Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.

Wolters Kluwer

About Wolters Kluwer

Wolters Kluwer (EURONEXT: WKL) is a global leader in information, software solutions, and services for professionals in healthcare; tax and accounting; financial and corporate compliance; legal and regulatory; corporate performance and ESG. We help our customers make critical decisions every day by providing expert solutions that combine deep domain knowledge with technology. Wolters Kluwer reported 2024 annual revenues of €5.9 billion. The group serves customers in over 180 countries, maintains operations in over 40 countries, and employs approximately 21,000 people worldwide. The company is headquartered in Alphen aan den Rijn, the Netherlands.

Equal Opportunity Employer

To ensure we continue to drive innovation that enables us to develop products and services to best serve our customers, we cultivate a workplace culture rooted in mutual respect, bringing forward insights from a wide range of backgrounds, perspectives, and experiences. We are also committed to complying with laws requiring equal opportunity in hiring, promotion, and other employment decisions.

All qualified applicants will receive consideration without regard to race, color, religion, sex (including pregnancy, gender identity, transgender status, and sexual orientation), national origin, disability, age, genetic information, veteran status, or any other characteristic protected by applicable law, and we do not tolerate discrimination on any of these bases.

Beware of Recruitment Fraud! 🔒

Scammers may pose as Wolters Kluwer, offering fake job opportunities and requesting personal info or payments. Protect yourself:

- Apply only via our secure Workday hub on our Careers page.

- Our recruiters never ask for banking info or payments.

- We don't use public email accounts (e.g., Hotmail, Yahoo, Gmail).

Report suspected fraud: thirdpartyincident@wolterskluwer.com. If you've made a payment, contact local authorities.

Read more here - https://careers.wolterskluwer.com/en/recruitment-fraud-alert

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
Alphen aan den Rijn, NL
Year Founded
1836
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