Job Description
At Batesville, you will be a part of a dynamic team committed to excellence and innovation. A recognized leader in the death care industry in North America, we are committed to our mission of helping families honor the lives of those they love®.
Batesville has been named one of the Most Trustworthy Companies in America by Newsweek for three consecutive years, reflecting our commitment to quality, integrity, and the trust families and funeral professionals place in us every day.
We are currently seeking an Associate Digital Product Manager to join our team in Batesville, IN This role is a hybrid position with 1-2 days in office every other week.
Your Role at Batesville:
As an Associate Digital Product Manager, you will support the strategy, development, and optimization of digital products that serve both business partners (B2B) and end consumers (B2C). You will work closely with the cross-functional teams spanning technology, design, marketing, and sales, you will translate business goals and user needs into clear product requirements, managing backlogs, supporting sprint planning, and ensuring timely delivery of high-quality digital experiences.
How You’ll be Rewarded:
- Batesville is a family. You will be part of a family of highly committed associates who are passionate about our company, committed to our customers and excited about our future.
- The expected base salary range for this role is $70,000 – $85,000 per year. Actual compensation within this range will be based on a variety of factors, including but not limited to qualifications, skills, experience, and location.
- IMMEDIATE ELIGIBILITY – Comprehensive medical, dental and vision insurance, as well as prescription coverage, short-term disability, Employee Assistance Program (EAP), and more.
- Generous 401K Matching Program
- Paid time off
- Opportunities for development and advancement
What You’ll Do:
- Develop and maintain digital product roadmaps by gathering and synthesizing user feedback, competitive intelligence, and market trends to identify high-value feature opportunities.
- Translate business and partner requirements into clear epics & user stories, acceptance criteria, and lightweight wireframes or prototypes that improve cross-functional alignment and reduce development rework.
- Collaborate with engineering, design, marketing, and key stakeholders to deliver product features on time and within scope across multiple agile sprints.
- Partner on user acceptance testing (UAT) and validate new functionality, ensuring product quality and alignment with customer needs prior to release.
- Manage and prioritize the product backlog, ensuring items are fully defined, properly sized, and aligned to roadmap objectives.
- Use AI tools and vibe coding techniques to rapidly prototype concepts, generate proof-of-concept features, or accelerate documentation and analysis workflows.
- Participate in user research activities including interviews, surveys, usability tests, and data analysis to build empathy and inform prioritization decisions.
- Support product launches by preparing release notes, coordinating deliverables (including sales enablement materials), and communicating updates to internal and external stakeholders.
- Assist in facilitating agile ceremonies including sprint planning, daily standups, demos, retrospectives, and test plan development and execution.
- Other duties as required.
What You’ll Bring:
- Bachelor’s degree (B.S./B.A.) or equivalent from a college or university in Business, Marketing, Information Sciences, Computer Science, or a related discipline; and 2 - 5 years of related experience in product management, digital product development, or a comparable role; or equivalent combination of education and experience.
- Product Management Fundamentals
- Knowledge of the product lifecycle from discovery through iteration
- Working knowledge of Agile and Scrum practices
- Ability to write clear user stories, acceptance criteria, and requirements
- Familiarity with road mapping and prioritization frameworks
- AI Tools & Emerging Technology
- Interest or experience with AI-assisted development tools
- Ability to use generative AI for prototyping, analysis, and workflow automation
- Curiosity about applying AI and automation to product development and customer experience
- Ability to assess new tools and recommend adoption when appropriate
- Customer & Market Orientation
- Customer-focused mindset for scalable, user-centered digital solutions
- Experience with user research methods, including interviews, surveys, usability testing, or A/B testing
- Understanding of B2B and B2C user journeys
- Ability to use product metrics and user behavior data to inform prioritization
- product performance metrics, funnel data, and user behavior to inform prioritization
- Collaboration & Communication
- Strong written and verbal communication skills, with the ability to tailor messaging for technical and non-technical audiences
- Excellent interpersonal skills and a collaborative approach to working with engineering, design, marketing, and sales teams
- Comfort working directly with developers and understanding basic technical constraints
- Strong organizational skills and the ability to manage multiple priorities in a fast-paced environment
- Tools & Platforms
- Familiarity with product and delivery tools such as Jira, Linear, Confluence, Notion, or similar
- Exposure to design and prototyping tools such as Figma, Miro, or equivalent
- Proficiency in Microsoft Office suite (Word, Excel, PowerPoint)
- Bonus: exposure to analytics platforms (e.g., Amplitude, Mixpanel, Google Analytics) or basic SQL/data querying
- Must be able to travel 10% of the time.
Nice To Haves:
- Portfolio or examples of personal projects built using AI-assisted tools or vibe coding approaches
- Contributions to open-source projects, hackathons, or product-focused side projects
- Internship or co-op experience in product management, UX, or software development
- Experience with B2B2C products or multi-sided platform dynamics
Physical Requirements:
To perform this job successfully, the physical demands listed are representative of those that must be met by an employee. Reasonable accommodation(s) may be made to enable individuals with disabilities to perform essential functions.
While performing the duties of this job, the employee is regularly required to sit, stand, walk, use hands to handle and feel, reach with hands and arms, talk, and hear. The employee may occasionally be required to crouch, or lift items as heavy as 25 lbs. This job may require the employee to see with clarity at both near and far distances.
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