
No Relocation Assistance Offered
Job Number #175279 - Kelantan, Kelantan, Malaysia
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
As the Customer Development Manager - Direct Trade (Operations), you are responsible for achieving sustainable growth in sales, profitability, market share and product distribution. You will also play a crucial role in strengthening organizational effectiveness and efficiency.
Manage and drive In Store Execution for all new product launches and Big Hits to deliver 5P's KPIs including planograms and reduce Out of Stock issues
Provide monthly reporting on competitor, category and product information and publish new launch status in Distribution, Market Shares and In Store Execution
Lead a team of Merchandisers to ensure effective coverage, frequency of visiting the assigned stores or customers and 5P's execution
Coach and give feedback to the team to effectively execute the company plan and strategies
Propose sales order during every store visit, consistently check for correct product assortment, effective utilization of POP and availability of pricing
Procure additional second site displays for planned promotions or to reduce stocks inventory and stocks aging at the store level
Develop the customers through relationship building and customer focus execution
Perform other duties as assigned
Comply with all policies and standards
Bachelor’s Degree in business related studies
At least 5 years of Sales Operations experience in the FMCG business
Strong cross-functional collaboration skills to drive executional excellence and business results
Strong commercial understanding and analytical skills
Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
#LI-On-site

Make More Smiles. We are Colgate-Palmolive, a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. For over 200 years, we've poured our care into creating a future where everyone has more reasons to smile. CP People develop, produce, distribute and sell essential health & hygiene products and pet nutrition offerings through brands such as Colgate, Palmolive, elmex, Tom’s of Maine, hello, Sorriso, Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Filorga, eltaMD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.
The Company is recognized for its leadership and innovation in
promoting sustainability and community wellbeing, including its achievements in decreasing
plastic waste and promoting recyclability, saving water, conserving natural resources and
improving children’s oral health through the Colgate Bright Smiles, Bright Futures program,
which has reached approximately 1.8 billion children and their families since 1991.